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The Devil Wears Nada — Does Anyone Still Long To Be A Glossy Mag Journalist?

In business, Media on October 14, 2009 at 3:52 pm
The Devil Wears Prada (film)

Image via Wikipedia

The scene I always find fascinating in the 2006  film “The Devil Wears Prada” is when Miranda Priestley drawlingly reminds her assistant Andrea, as she prepares to step into a crowd of Paris paparazzi, that “everyone wants to be us.” Only three years later, it feels like a century ago.

I just heard Ruth Reichl on Terri Gross’ NPR show “Fresh Air” mourning the sudden demise of Gourmet, one of the most glossy of all glossies, of which she was editor in chief, a place she described as the best job she ever had — 10 years of big budgets, free rein and a wildly creative team. Gone. And gone for good with no warning. I also heard today from the partner of a long-time Gourmet staffer, agreeing they had no clue the axe was about to fall. For journos with a deep and abiding taste for covering, if not living, the best of things, what’s next?

True Slant harbors a few ex-glossy mag staffers, so they know what’s been lost.

Given the Conde Nast bloodbath, the widespread Titanic-ness of the magazine industry these days and the paucity of jobs available at any level, does anyone even want those jobs anymore? Will they even exist in a few years?

What is the staff media job everyone wants — that actually pays?

  1. Staff writer on “30 Rock”?

  2. Gourmet going down really surprised me. Do you know if it’ll survive, or revive, online?

  3. David, I’m not sure. I’m hanging onto all my old copies of the magazine, though.

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