broadsideblog

Archive for the ‘Money’ Category

I don’t want you to ‘pick my brain’!

In behavior, blogging, books, business, education, journalism, Money, photography, work on August 6, 2014 at 3:10 am

By Caitlin Kelly

Will you share your secrets with me?

Will you share your secrets with me?

Here’s an interesting issue — when (or not) to let someone seeking work-related advice to “pick your brain”. Without charging them for your time and expertise.

From the New York Post:

“When people are self-employed, you absolutely need to think of how you’re spending your time,” says executive coach Mike Woodward. “That said, charging for the occasional mentoring service is a slippery slope. It’s one thing to brand yourself as a consultant if that’s what you want to do, but monetizing mentoring could become a distraction from your own career goals.”

But call the concept “consulting” and all of a sudden it makes sense to charge.

It’s one thing to brand yourself as a consultant if that’s what you want to do, but monetizing mentoring could become a distraction from your own career goals.

 – Mike Woodward

The eponymous creator of Anne Chertoff Media, a boutique marketing agency that caters to the wedding industry, found a similar niche.

“I honestly got annoyed with people taking me to lunch and thinking that the cost of a meal could equal my contacts, expertise and advice, so I created a service called ‘Pick My Brain’ on my website. For $500, I give 90 or so minutes of whatever advice the customer needs,” she explains.

We’ve got two competing impulses — the urge to be generous and helpful to others, which reflects our better nature and realizes that other have done this for us, likely, along our own path.

But in an era of $4.05 (yes, here in NY) gallon gasoline, when my weekly grocery bill has literally doubled in the past few years — and when my industry is offering pennies on the dollar for the most skilled among us, what’s the upside?

Time is money! You take up my time, without payment in any form, you’ve cost me income.

And some skills take decades to hone and sharpen. Anyone who thinks that “picking my brain” will vault them into The New York Times is dreaming; I’ve helped one fellow writer get there because she deserved it.

So I bill my time at $150/hour for consultations and individual counseling. I’m going to raise it in 2015 to $200 an hour.

But…didn’t a lot of people help me? Frankly, not really. A few, yes.

I have mentored many other writers and am, very selectively, still happy to do so.

But when and where and to whom is my choice. In my younger and more idealistic days, I assumed that my generosity would be reciprocated, even thanked. Wrong!

Now I’m too busy funding my own basic needs, and a retirement. I can’t afford to give away hours of my time. It is what it is.

The people I choose to mentor are: bright, highly motivated, say thank you, follow through quickly, and don’t argue endlessly with my advice, (they can ignore it, but arguing feels rude to me.) They do whatever they can in return and, I trust, will share their good fortune with others as well.

Do you let people pick your brain?

Do you ask others for this?

Living on next to nothing…while we shell out $6.2 billion to broke Walmart workers

In behavior, blogging, domestic life, life, Money, urban life, US, work on July 31, 2014 at 1:06 am

By Caitlin Kelly

No travel...too expensive!

No travel…too expensive!

Have you lived in poverty?

A recent 150+ comment thread at, of all places, Apartment Therapy — a design blog usually devoted to featuring people’s fun, cool homes worldwide — offered a painful, insightful, timely conversation on how some of its readers survive(d) on low or minimum wage jobs.

A few of them:

Charities can only do so much for people, and frankly, when I was living below the poverty line, I chose not to take advantage of a lot of those programs, even though I likely could have, because there were other people who needed it more than I did, and I was getting by, if only just. I was lucky to have no car payment, and a car that was in good condition so the maintenance costs were relatively low. I did, however, end up with pneumonia, because although I had health insurance (I was paying out of pocket for it) I couldn’t afford the copay to go to the doctor and get my Prevacid (not OTC at the time) and as a result I got sick, because untreated acid reflux can do that to you.


 

Even though I pared down to the absolute bare minimum and had a roommate, I was constantly worrying about my car (but couldn’t manage without it), and paying for food, heat, and health care. Any time I got a few dollars ahead, I had some money-sucking but necessary expense. Living on the edge of poverty wore me out. The kicker was that making minimum wage, I made too much to get food stamps and other “help for the poor”. (Adults with children could get help, and adults with disabilities, but the thinking was that if you could work, you didn’t need “hand-outs”.)


For many years, I made more than enough money so I could comfortably afford a house, buy food & necessities, invest and have some fun, too. Approximately two years ago, my position was eliminated from a very reputable company in the area where I live. I can say that I have never fully “recovered”, financially and emotionally speaking. I’ve run the gamut from tearing through my 401k, applying for assistance, working my share of odd jobs and asking family for help. I’ve been forced to learn a new way of living and the bottom line is that living on minimum wage is DIFFICULT…period. Navigating assistance applications can be daunting and because of my assets (owning a home-by some miracle-still) it just wasn’t happening. I can tell you that I have learned to live simpler, though, w/less trips to the clothing store, no more manicures/pedicures every two weeks, etc. Is it such a bad thing? Not really, but “living simpler” ends up going hand in hand with “what do I do now” in reference to the next utility bill, grocery bill, financial emergency, etc. I do believe the sad thing is that individuals that “do the right thing” such as going to school, working hard, etc can still find themselves in this situation. It constantly makes me think “what did I do wrong” and “what do I do now?”

Having lived in five countries — my native Canada, Mexico, France, England and the U.S. (since 1988) — I’m never clear why Americans, some of whom protest that they have “played by the rules,” are so stunned to find their laissez-faire capitalist system has turned against them.

The rules are not made for their benefit!

People who sneer at the idea of accepting (or asking for) government assistance may never have struggled in utter desperation, saddled by illness, disability, injury and/or the collapse of their industry. And many people can never hope for a penny from their friends or relatives.

You can’t bootstrap without bootstraps.

Nor why some of them feel ashamed even asking for help when they have done everything possible to help themselves.

According to this National Geographic story, (August 2014), a staggering six percent of Americans are now “food insecure” and the number of those needing help paying for this food in the suburbs has doubled; here is a radio interview with the author, Tracie McMillan.

While some people can move in with a friend or relative, many don’t have that option and have to figure it out on their own. New York pays a maximum of $410/week in in unemployment benefits, taxable income. Yet in New York City, very few people of any age can find housing for less than $1,000/month. Do the math!

If you’re young, highly-educated, willing to move anywhere a job requires it, in excellent health and flexible — you’ll probably survive. But every one of those categories can shift, as does the labor market and the larger economy.

Nicaragua -- the second-poorest nation after Haiti -- where annual income is $1,080

Nicaragua — the second-poorest nation after Haiti — where annual income is $1,080

I struggled financially for all four years of university, even though my annual tuition was only $600/year. I was living on $350/month and the rent on my studio apartment was $160. I still had to pay for food, phone, books, public transportation, dental work, clothing, etc. My family had too much money for me to get student aid, yet were uninterested in helping me.

So I started selling my photos and writing freelance at the end of my sophomore year — and missed a lot of classes and other cute/fun college activities — in order to bring in additional income. My GPA is a bad joke, one reason I’ve never even considered graduate education. I had to survive!

images-3

Luckily, I was able to feed, house, clothe and educate myself. I can still tell you exactly what was in my wardrobe during those years as there was so little of it. I lived in a rough neighborhood until I was attacked in my apartment and moved.

I never, ever want to feel that anxious about money again.

Low-wage or minimum-wage work offers wages so low and hours so few that some workers have to go on food stamps.

Walmart, reports Forbes, cost us $6.2 billion in public assistance to its struggling staff. They “can’t afford” to pay better, so it’s up to us to bail out a for-profit corporation. Don’t you love the irony of corporate welfare?

Have you struggled to survive financially? Are you now? How are you managing?

Do you hate your work?

In behavior, business, life, Money, US, world on June 5, 2014 at 12:16 pm

By Caitlin Kelly

This was a workday for us in rural Nicaragua. Sweet!

This was a workday for us in rural Nicaragua. Sweet!

Here’s a truly depressing look at the American workplace:

 Curious to understand what most influences people’s engagement and productivity at work, we partnered with the Harvard Business Review last fall to conduct a survey of more than 12,000 mostly white-collar employees across a broad range of companies and industries. We also gave the survey to employees at two of The Energy Project’s clients — one a manufacturing company with 6,000 employees, the other a financial services company with 2,500 employees. The results were remarkably similar across all three populations.

Employees are vastly more satisfied and productive, it turns out, when four of their core needs are met: physical, through opportunities to regularly renew and recharge at work; emotional, by feeling valued and appreciated for their contributions; mental, when they have the opportunity to focus in an absorbed way on their most important tasks and define when and where they get their work done; and spiritual, by doing more of what they do best and enjoy most, and by feeling connected to a higher purpose at work.

My recent trip with WaterAid America to the poorest part of Nicaragua– all these photos– was an amazing re-set for me. Our multi-national, five-person team, only two of whom had met previously, worked 12-hour days in 95-degree heat, and even had to push the van every time to get it started.

IMG_0331

We also faced extraordinary poverty, interviewing people living on $1/day in the second-poorest nation in the Americas after Haiti. It could, I suppose, have felt depressing and enervating, but we were meeting amazing people doing valuable work.

It was by far my happiest paid week in a very, very long time.

What I saw and felt there also radically altered the way I now think about my career and how I hope, at least some of the time, to earn my living.

Because our work during that week — driving four hours a day into the bush to interview local women in Miskitu — hit all four of the core needs at once.

We were treated with kindness and respect, laughed loudly and often, and knew the work we were focused on was life-changing. How much better could it get?

A typical working lunch in Nicaragua

A typical working lunch in Nicaragua

People fantasize wildly about the life of a writer, how creative it must be, how satisfying.

I discussed this recently with a female friend, recently retired after a 30-year career as a writer at the Toronto Star.

“Do you think our work is creative?” I asked her.

“Not so much,” she said.

We’re expected to be highly productive. We get to meet and interview a wide variety of people, but creative? That’s not what journalists (sad to say) are paid for.

I stay freelance for many reasons, and the key one is autonomy and the chance to re-make my work into something that, whenever possible, hits all four core needs.

Jennifer and I at the beach; our translator, Dixie, takes a break

Jennifer and I at the beach; our translator, Dixie, takes a break

My field, journalism and publishing, has changed a great deal in recent years — pay rates have been reduced to 1970s-era levels,  which requires that I and many others now work much, much faster on many more projects at once to make a decent living.

I dislike having to race through most of my assignments to earn a profit — but quality costs time and money to produce and very few people are willing, now, to pay for that.

I never used to hate my work, and I find it very stressful when I do. But journalism is a field in which workers are rarely thanked or praised, in which sources can be elusive or demanding and in which we rarely seem to find time or money to focus on serious issues.

As they are for too many frustrated workers, the four core needs are often damn difficult to attain.

(Or is it “just work”? It’s not meant to be enjoyable)?

How about you?

Do you hate your work?

The challenge of giving away your money

In behavior, culture, education, life, Money, US on June 3, 2014 at 2:45 am

By Caitlin Kelly

images-3

Interesting piece in The New York Times recently about a college class that teaches students about philanthropy:

Vinay Sridharan must make it through microeconomic theory and the writings of Proust before the end of his senior year at Northwestern in June. But in one course, the final project is far less abstract: give away $50,000.

It is also far more difficult than it may seem.

This course in philanthropy, endowed with a grant from a Texas hedge fund manager, requires students to find and investigate nonprofit organizations and, if they stand up to scrutiny, give them a portion of the five-figure cash pot.

“I didn’t realize they had real money to give,” said Margaret Haywood, the director of work force development at the Inspiration Corporation, a Chicago charity that received $25,000 from the Northwestern students last year.

The workshop — and others like it that have sprung up in the last few years at a dozen universities, including Harvard, Stanford, Princeton and Yale — offers a real-world experience of philanthropy that is rare in the cloistered halls of academia, and which otherwise is reserved for institutions and the affluent.

If you are fortunate enough to have income, and savings, beyond that needed for immediate basics — food, housing, health care, education, transportation, clothing — the question quickly arises:

How much, to whom and when will you give some of it away?

My working trip to Nicaragua in March with WaterAid, (which I blogged about here), introduced me to a terrific woman who is passionate about philanthropy and who blogs about it, Jennifer Iacovelli Barbour. Mother of two small boys, Jen lives in Maine — and the first time we met was in the Atlanta airport enroute to Managua, soon to share a small van in 95 degree heat for 12-hour days for a week. We had a blast!

Jennifer and I at Bilwi airport, after arriving in a 12-seater airplane.

Jennifer and I at Bilwi airport, after arriving in a 12-seater airplane.

It was such a tremendous pleasure to spend time with people who care so deeply about the work they are doing, and whose work is changing people’s lives for the better.

I also wrote recently about this question of legacy for the Times:

The decision-making process should begin with some philosophical questions, said Isabel Miranda, a partner in the Bloomfield, N.J., law firm Pearlman & Miranda. Ms. Miranda, a former bank trust officer, now specializes in helping clients plan their wills, trusts and estates.

“Who do I owe my success to? What values do I want to reflect? How do I want to pay back the organizations I believe in?” she said.

The subject is an interesting one, since not everyone has children to leave their assets to — we don’t and nor are we close to young cousins or nieces or nephews — and we’ll need to make thoughtful decisions about who are the best stewards of our hard-earned dollars.

In my case…I’m still not sure.

One organization I am passionate about, which supports the work of journalists who cover traumatic issues (war, violent crime, health, conflict) and helps them recover afterward is the Dart Center, so they’re on my radar already.

Sorry to say, I doubt my alma mater will get anything, as I found it sadly impersonal and bureaucratic, even if I did get a decent and affordable (Canadian) education.

One charity I now support with my time and skill is the Writers Emergency Assistance Fund, which can grant up to $4,000 within a week to qualified non-fiction writers facing financial crisis. Please donate here!

Do you make charitable donations?

To whom and why?

 

 

Sharing space can be hell (or heaven)

In cities, design, domestic life, life, Money, urban life, US on May 15, 2014 at 1:36 am

20140118142056By Caitlin Kelly

Have you ever lived — after leaving your family of origin — in shared housing?

I’ve spent the majority of my life in apartments, not a single-family house. I lived in houses, in London and Toronto, ages 2 to seven, then again from 15 to 19. That’s it.

Much as I’d love the privacy, space, outdoor space and autonomy of a house, the places I’ve chosen to live, chosen for my career in journalism and publishing. in those countries’ respective centers for same, Toronto and New York — also offer some of the world’s costliest real estate. (A good friend came by yesterday, who sells real estate in New York City, where a not-very-special apartment now runs $700,000+ while anything large or new or nice — $1 million and up.)

But a small, 1950s house in my town, 25 miles north of Manhattan, also costs about $500,00 to $700,000 plus $1,000 a month or more in property taxes. I bought a one-bedroom top-floor apartment in 1989 and am still here.

Until we retire, I don’t foresee owning a house. I’d rather sock that money away for retirement and travel and entertain than prop up some enormous mortgage or fear a roof repair or other five-figure disaster.

Our view of the Hudson River -- one reason we stay!

Our view of the Hudson River — one reason we stay!

So…shared housing space is my life.

But — having just had our annual co-op meeting this week — it also means facing the many competing wishes of the 92 other apartment owners here.

Our most recent investment was an $80,000 generator for the building, needed because we get so many storms that rip down tree limbs that cause power outages. In addition to losing heat and power before, that was also costly, as we had to several times camp out in a local hotel.

Luckily, we like the neighbors with whom we share a living room wall and our bedroom wall, as well as those on our floor.

I spent one frustrating year as a volunteer on our co-op board and that was plenty — as two elderly men on the board bullied the rest of us into silence and submission. It’s a very tough job trying to balance so many people’s needs and tastes.

Do you share space with (relative) strangers?

How’s it working out?

Here’s a chilling piece from Maclean’s — Canada’s national newsweekly — about what it’s really like to live in a condominium or co-operative building:

As thousands of homebuyers flock to condos for the promise of affordable home ownership and carefree living, they’re learning that life in a condominium is far different from the suburban houses where so many of us were raised.

Never mind that owning a condo usually means sharing your walls, floors and ceilings with your neighbours. Canadian condos are rife with internal politics, neighbour infighting and power struggles stemming from the complicated network of condo boards, owners, investors, tenants and property managers.

In some buildings, the rule book governing what owners can and can’t do with their property can span 70 pages. Disputes over issues such as pets, squeaky floors and visitor parking spots are escalating into epic and costly court battles. “They are little fiefdoms,” says Don Campbell, senior analyst with the Real Estate Investment Network, who owns several condos in B.C. “Each one has a king. Many of the people who get elected to the boards have time on their hands, and this is the only place in their world where they have power. Unfortunately, that starts to go to their heads.

 

 

It may be creative, but, hell yes, it’s still work!

In art, beauty, behavior, books, business, culture, design, film, journalism, Money, music, photography, US, work on May 13, 2014 at 12:58 am

By Caitlin Kelly

Time to let go, at last

Did any of you catch this recent interesting piece in The New York Times?

The way we habitually think and talk about these matters betrays a deep and venerable ambivalence. On one hand, art is imagined to exist in a realm of value that lies beyond and beneath mere economic considerations. The old phrase “starving artist” gestures toward an image that is both romantic and pathetic, of a person too pure, and also just too impractical, to make it in the world. When that person ceases to starve, he or she can always be labeled a sellout. You’re not supposed to be in it for the money.

On the other hand, money is now an important measure — maybe the supreme measure — of artistic accomplishment. Box office grosses have long since become part of the everyday language of cinephilia, as moviegoers absorb the conventional wisdom, once confined mainly to accountants and trade papers, about which movies are breaking out, breaking even or falling short. Multimillion-dollar sales of paintings by hot new or revered old artists are front-page news. To be a mainstream rapper is to have sold a lot of recordings on which you boast about how much money you have made selling your recordings…

This is something I think about a lot.

My father, still alive at 85, was a respected maker of films and network television, as was my stepmother. My mother worked as a journalist.

It never occurred to me that “artist” and “starving” belonged in the same sentence. Nor should they!

This notion that being creative means penury or 1%-land is absurd. We don’t expect or require this of others — the middling executive, the stalled lawyer, the so-so administrator. The world is filled with people doing their best and never hitting the heights, nor surviving on ramen in a group squat.

More, from the Times’ piece:

Inexpensive goods carry hidden costs, and those costs are frequently borne by exploited, underpaid workers. This is true of our clothes and our food, and it is no less true of those products we turn to for meaning, pleasure and diversion. We will no doubt continue to indulge all kinds of romantic conceits about artists: myths about the singularity of genius or the equal distribution of talent; clichés about flaky, privileged weirdos; inspiring tales of dreamers who persevered. But we also need to remember, with all the political consequences that this understanding entails, that they are just doing their jobs.

I’ve been writing for a living — sometimes for a nice wage, sometimes for a much-less-amusing one — since I left university. But I’ve never cracked that sexy glass ceiling of the six-figure income.

malled cover LOW

Talent and hard work, prizes and fellowships — got ‘em. There are few direct correlations between the standard metrics and creative success, let alone buckets ‘o cash. Your ability to schmooze, to accept and perform work you find creatively grotesque, to suck up abusive client behaviors — these, too, factor considerably into who will (quickest) ascend the greasy pole of fame and fortune.

The creative life is one that many mythologize or fantasize about: waking up at noon to daub a canvas or noodle about with your screenplay. How lovely, how freeing to flee the grim confines of cube-world and the predations of The Man.

Snort!

Every time I put on a pair of shoes, or eat a meal, I touch the direct reflection of talent and hard work — it produced the income that keeps me housed, fed, clothed and will fund my retirement.

Making art — of any kind — in no way excuses the artist from the costly necessities of life, no matter how cool or offbeat our lives and work may appear to others choosing a different vocational path.

One of my favorite books is The Creative Habit, by American choreographer Twyla Tharp, who has made her career by — as she eloquently puts it — walking into an empty studio and making a dance.

In the end, there is no ideal condition for creativity. What works for one person is useless for another. The only criterion is this: Make it easy on yourself. Find a working environment where the prospect of wrestling with your muse doesn’t scare you, doesn’t shut you down. It should make you want to be there, and once you find it, stick with it. To get the creative habit, you need a working environment that’s habit-forming. All preferred working states, no matter how eccentric, have one thing in common: When you enter into them, they compel you to get started.”
Twyla Tharp, The Creative Habit: Learn It and Use It for Life

Creative work absolutely is work, even if/when it doesn’t earn enough to buy you a house or a shiny new car — or any car, ever — or the plaudits of The Right People.

And holding fast to principle — creating something you imagine to be of lasting cultural worth, not merely sating contemporary appetites or shoveling cash at your expenses — remains a difficult challenge for many artists faced with the same costs of heat, fuel, clothing, food and housing as the rest of the workforce.

Jose and I recently saw this terrific 1987 play, The Substance of Fire, about a New York City family-run publishing house and its internal battle over this issue.

IMG_20140512_122236059

Here’s a post I wrote about this in 2011, which was chosen for Freshly Pressed.

I ask whether we should focus on being productive (look what I made!) or creative (which might be publicly inaudible and invisible for months or years, producing no income):

I’m not persuaded one can be both all the time.

We all need time to think, reflect, ponder, meander, take some detours, some of which — being immediately unproductive — lead into dead ends, some of which lead us off into totally new and hugely profitable (financially or creatively) directions.

Shutting down the production line for a while — silence! solitude! no immediate income! I’m wasting time! — can feel terrifying.

It’s absolutely necessary.

Do you work full-time in a creative field?

How’s it going?

How do you measure your success?

LAST CHANCE FOR WEBINARS!

SATURDAY MAY 17:

Conducting a Kick-Ass Interview (what’s the one question you must ask?)

Crafting the Personal Essay

Finding and Developing Story Ideas

Please sign up here.

Want a free speaker? Eleven reasons authors might say no

In behavior, blogging, books, business, culture, journalism, life, Media, Money, work on April 11, 2014 at 12:52 am

By Caitlin Kelly

Many of you dream of becoming a published author — and some of you already are.

It’s a very cool accomplishment and one to be proud of.

I’ve published two well-reviewed non-fiction books and I still love sharing them with audiences. I really enjoy public speaking and answering readers’ and would-be readers’ questions and hearing their comments.

malled cover HIGH

But, while it’s terrific to get out there and share your story, and that of your book, you’ll also get a pile ‘o invitations to speak for no money.

A new service (and I’m not A Big Enough Name for them to want me, sigh) is paying NYC-area authors $400 (and pocketing $350 of the $750 fee) for bringing authors to local book clubs.

Says Jean Hanff Korelitz:

“There were so many writers I know and admire who I also knew would appreciate any income at all,” she said in an email. “Most of us, whether or not we are ‘successful,’ really struggle financially in this city. Also, we’ve reached this point at which we’ve come to assume art should be free, and copyright is under assault, etc., and the bald fact is that the artist has to live, too. So I really liked the idea of creating (or at least extending) a new income source for writers.”

Here are some reasons I now say “No, thanks” to most of the people who want my unpaid time, some of which might apply to you as well:

Your audience isn’t going to welcome my ideas

I learned this early, the hard way — speaking unpaid, to boot. Someone I’d interviewed for my retail book, “Malled”, asked me to address his annual conference. He, the CEO of a wildly successful software firm, had about 75 people flying in to Las Vegas, expecting to hear updates on the labor management software they buy from him. They weren’t — even though the CEO cared as passionately as I — the least bit interested in how to better hire, manage and motivate retail associates, my central message. The room was distinctly frosty.

Yes, I got to stay at the Bellagio. But this proved to be a serious mismatch. Next time, I’ll take the psychic hit, but only softened by a four-figure check.

I’m not fond of flying, especially turbulence

Are you eager to jump on a plane heading anywhere, unless it’s a business or first-class ticket with a car and driver waiting at the other end? It rarely is for midlist authors.

I make no money selling books

Non-authors have no clue how the publishing world functions, and assume that every book we sell means money in our pockets. It doesn’t! If you have commercially published a book, you have been paid an advance. Only after you have paid off the advance, (and you’ll make maybe 10% of the cover price of each book you sell), will you ever see another penny. Most authors never do.

A “great lunch” is really not an appealing offer

Seriously. I know you mean to be kind, but I can buy my own food and eat it on my own schedule.

Some of us loathe and fear public speaking

I don’t, but many authors do. Ours is a solitary business, one spent alone at home huddled over a notebook or computer. We spend most of our time thinking, writing, revising. We chose this business because it suits our nature. So standing up in front of a room filled with strangers — whose comments and questions can be quite weird or rude — can be stressful. Why bother?

20131219120434

Your audience is too small

Here’s the math. On a good day, I can sell my books to one-third of the room; i.e. if there are 30 people attending my presentation, 10 will usually buy my book, if 100, 30. Most audiences are small, fewer than 50 or 60 people.

The odds of someone in the room being willing and able to pay me to do the next gig? Slim to none. And I’ve still lost half my workday.

Your audience isn’t my audience

Even if you’ve gathered 100 or 200 or 300 people, are they the people most interested in my topic? If not, I’m an annoyance, and their lack of interest in my work — let alone a passion for the issues  I care deeply about — creates a headwind I have no stomach for. It’s emotionally draining for me and it’s no fun for them. If you’ve scheduled me with several other authors, as is often the case, their audience may be completely different from mine.

It costs me time and money to do this for you

You’ve asked me to donate at least three or four hours of my workday — probably driving 30 minutes each way, (plus the cost of gas), to sit for several hours through lunch and socializing, speak, answer questions and sell and sign books. That’s a day’s paid work wasted. I’ve actually had a major commercial organization in another country insist they couldn’t pay me a penny, even travel costs, to speak at their annual conference.

If you perceive so little value in my time and skills, I’m staying home, thanks.

Your competitors pay!

I drive five minutes to my local library — where my friends and neighbors show up  by the dozens — and still get paid $50. Local women’s clubs pay. I was paid $8,000 to speak at a conference in New Orleans in 2012. Yes, really.

If you have to, sell tickets at $10 each, but your payment shows respect for my time, skills and experience. Whatever you feel, we don’t necessarily consider it a privilege or honor to talk about our books to people who don’t value our time.

Why exactly do you, and your audience, expect free entertainment from us?

I don’t believe in your cause, the one you’re selling my brand to win attendance

I already donate my time and money to causes I personally believe in. Unless I’m passionate about yours, and eager to help you raise funds for it, I’ve already made my pro bono commitments.

malled china cover

I’m busy!

It’s that simple.

Are you saving enough?

In behavior, culture, domestic life, family, life, Money, parenting, US on March 10, 2014 at 2:21 am

By Caitlin Kelly

images-3

A recent piece in The Wall Street Journal asserts that Americans spend way too much money:

You may overspend because you’re bored, you have no budget or you want to keep up with your neighbors.

Or you might be letting your emotions dictate your financial decisions.

Whatever the reason, you may be setting yourself up for a financial disaster.

But fear not: There are a few ways you can rein in your spending before it’s too late.

Tracking your cash flow and tapping into your feelings are two things financial advisers say you can do to curb your urge to spend.

“The spending choices you make now will greatly impact your quality of life later on,” says Patrick McDowell, a Miramar Beach, Fla., financial adviser.

Here’s an honest post by a new Broadside follower (welcome!), a college student, making minimum wage and struggling financially with college costs:

Although it can be annoying, I understand this is making me a better person.  It’s not just about the money all the time, it’s about a learning experience.

And here’s a dense and dry blog post, recently chosen for Freshly Pressed, about behavioral economics — written by a professor:

Certainly the evidence that people don’t typically behave rationally is quite compelling.  It’s easy to find examples of behavior which conflicts with economic theory.  The problem is that it’s not clear that these examples help us much. I’m pretty much obsessed by when, why, how and where we choose to spend our money. Or save it.

Given how little money most Americans save — here’s a blog post from The Economist about that — it’s a tough decision to postpone immediate pleasures (let alone the daily grind of needs), for groceries, housing and medical care in the future, possibly decades away. What if we never get there?

But what if we do live to be 80, 90 or beyond — and find ourselves broke and scared?

Here’s a frightening post from one of my favorite writers, Guardian journo Heidi Moore, about how older women — because we earn less and live longer — end up in poverty:

17.8 million women lived in poverty in 2012, 44% of whom lived in extreme poverty. Extreme poverty means “income at or below 50% of the federal poverty level”, which amounts to less than $5,500 a year…

What is surprising is that the slide into deep poverty is happening so soon, and in such massive numbers, among the elderly. It’s not clear what could have changed between 2011 and 2012 to cause it.

My mother went into a nursing home three years ago, paying — for a small room — $5,000 a month. Yes, really. That certainly made clear to me the very real cost of getting old, ill and needing costly care every single day. She saved, lifelong and ferociously, so she has the funds for it.

Most of us will not.

Our parents and grand-parents, and a few fortunate folk in specific industries, could look forward to a company pension; Jose will receive one from The New York Times, thank heaven. A few lucky people also get a company match to their 401(k) retirement savings from their employers.

But most of us are now expected and required to save and save and save and save, praying our investments retain and grow in value. I’ve been saving 15 percent of my income every year for a while; it’s finally adding up to a sum that makes me feel like the sacrifice is worth it.

It’s also simplistic to shame people who “spend too much” when millions have lost their jobs, often repeatedly, and have run through whatever savings they might once have had. Millions are also now earning far less than they once expected or hoped to.

Wages are stagnant or falling while the cost of living rises each year — and we’re still human beings who actually want to leave our homes and have some fun!

I splurge on four categories: 1) items or improvements for our home; 2) travel; 3) entertaining friends; 4) fresh flowers.

ALL IMAGES COPYRIGHT CAITLIN KELLY 2013.

How about you?

What do you splurge  on — and where do you keep your wallet closed?

Readers — a decade later. This is why we write

In art, blogging, books, culture, journalism, life, Money, work on March 8, 2014 at 12:05 am

By Caitlin Kelly

A check arrived this week that left me so excited I burst into tears.

It wasn’t the amount on the check — $491.00 Canadian — but its source, a Canadian gift to authors called the Public Lending Right Program. If your books qualify, (only those published within the last 20 years), you can register your work and receive, in effect, a royalty paid out once a year for the public’s use of your books through Canadian libraries.

malled cover HIGH

The enrolment period is open now, until May 1. Maybe your works qualify!

I was also thrilled to receive a payment that didn’t feel covered with blood and sweat, the way so much of my work now does.

The publishing/journalism business today too often feels less like a creative endeavor than a protracted and wearying battle — rates remain low, publishers pay late and editors refuse to negotiate contracts that claw back 3/4 of your fee if  they decide they just don’t like your final product, even after multiple revisions.

One Canadian friend, with four books in the system, says she used to make a pretty penny from the sale of her intellectual property. A book’s advance, ideally, is only the first of an ongoing revenue stream from your work; with Malled, I also earned income from a CBS television option and multiple, well-paid speaking engagements.

Like most mid-list authors, I’ll never “earn out”, repaying my advance and earning royalties, so every bit of ancillary revenue from each book is very welcome.

Twenty-eight countries have a similar program to Canada’s, with Denmark leading the way in 1941.

Not, sorry to say, the United States.

It’s a sad fact that writers here are not considered successful unless they sell tens of thousands of copies of their books, a bar that very, very few of us will ever be able to clear. Not because our books are boring or poorly-written or sloppy. They’re too niche. They’re too controversial. They’re too challenging.

Or, more and more these days, with the closing of so many bookstores and newspaper book review sections, readers simply never discovered they even exist, which makes endless self-promotion even more necessary than ever.

Here’s a new website to help readers discover year-old books  — called backlist books, in the industry — they might have missed.

And another, focused on business books.

There’s a fascinating resource called WorldCat.org — do you know it? If you’re an author, you can search it to see where your books have ended up; mine are in libraries as far away as New Zealand and Hong Kong.  A friend once sent me a photo of three copies of my first book, Blown Away, on the shelf in a Las Vegas library. I felt like waving.

Measuring your worth and success as a writer solely by your financial income is unwise. But if you measure your books’ value by the number of readers reaching for them, even a decade after publication — as people clearly did with this statement, for my first book, Blown Away: American Women and Guns — you can enjoy a different sort of satisfaction.

That first book came out in April 2004, still finding readers. Certainly, gun use and violence in the United States is an ongoing issue  — I knew that when I chose my subject.

My second book, Malled: My Unintentional Career in Retail came out April 2011 and in China last July. According to this PLR statement, it, too, is still being read; in this rough economy, many people have tumbled from well-paid jobs into low-wage, hourly labor.

Our books feel like dandelion seeds, something light and ethereal blown hopefully into the wind. Will they take root and bloom and spread, our ideas heard and discussed and maybe even remembered?

Beyond our sales figures, authors never really know who’s reading us.

Having proof of ongoing readership and influence?

Priceless.

If you want to succeed freelance…

In behavior, business, design, education, journalism, life, Media, Money, photography, work on January 24, 2014 at 12:56 am

By Caitlin Kelly

I hope you’ll sign up for my webinar, Sunday Feb. 2 at 2pm EST.

It’s 90 minutes, conducted through Skype, costs $125 and will help anyone — photographer, graphic designer, artist, writer, small business owner — who wants to really understand how to earn a living without a steady paycheck.

BUSINESS OF FREELANCING

I grew up in a family where everyone worked freelance, in film, television and journalism. No one had a steady paycheck or paid sick or vacation days. No pension. No access to unemployment benefits.

As the saying goes, we ate only what we killed. I learned early, firsthand, the importance of persistence, of protecting your intellectual property, of keeping very careful track of what you earn and what you owe in taxes. (For those of you who’ve never freelanced, you become wholly responsible for paying whatever taxes you owe, as none are deducted at source.)

I started freelancing as a journalist at the age of 19, while still a full-time undergraduate at the University of Toronto, Canada’s  most competitive university and freelanced full-time after graduation for three years. I then won a prestigious and highly competitive journalism fellowship in Paris and was hired as a staff writer by the Globe and Mail.

I’ve gone on to write freelance for The New York Times, Wall Street Journal, Glamour, Marie Claire, Cosmopolitan, Smithsonian and many more outlets, including on-line sites like Quartz.

I’ve been full-time freelance since 2006, this time around, my third long stint doing so.

In this webinar, you’ll learn some of the many skills you need to thrive while self-employed:

– how to find clients

– how to keep them!

– how to detect, avoid or fire PITAs (pains in the ass)

– how to juggle multiple projects at once

– how to find and manage researchers and assistants

– how to price your time

– how to handle late payers and deadbeats

– efficient time management

Sign up is here.

I also coach individually, and my students have found tremendous value even after two hours by phone, email or Skype. Whatever you want or need to discuss, it’s your call!

Questions or concerns?

Please email me at learntowritebetter@gmail.com.

Follow

Get every new post delivered to your Inbox.

Join 12,202 other followers