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The freelance life: hustle or die!

In behavior, blogging, books, business, journalism, life, US, work on July 29, 2014 at 1:40 am

By Caitlin Kelly

My story in July 2014 Cosmo!

My story in July 2014 Cosmo!

A recent survey by the Freelancers Union is interesting — the New York-based group asked 1,100 people what they think of their freelance life — 88 percent said they would not even take a full-time job if it were offered to them.

How do we know? Our new report we’re releasing today, “How to Live the Freelance Life — Lessons from 1,000 Independents (PDF)” surveyed more than 1,100 freelancers nationwide about their work, money, lifestyle, and values.

The report offers a remarkably clear portrait of America’s fastest-growing workforce.

The biggest takeaway: Nearly 9 in 10 independent workers (88%) would keep freelancing even if they were offered a full-time job.

With that level of freelancer pride, no wonder freelancing is booming. Half the workforce may be independent by 2020. Freelancers Union’s own membership is up 410% since 2007 — and the number of millennial members has surged 3000% in that time.

Here’s a useful 11-point checklist for those hoping to try the freelance life, by writer Laura Shin.

One of the things I find intriguing about freelancing full-time is how differently we each do it.

The basics — earning reliable income every month — never change. We pay the same prices for gas and groceries and clothing as people with paychecks — who may also get raises, bonuses and commission.

But editors sometimes kill a story and sometimes for capricious reasons, which costs us income; it grabbed $3,000 out of my pocket in the past nine months. Not fun!

We only get what we  negotiate.

I read Laura’s list and I don’t do several things she does:

– My only time measurements are a calendar and the clock, not the cool and efficient apps she and others use to track their time and rates.

– I use a line of credit when people pay me late, or stiff me, instead of relying on short-term savings, (although I usually keep six months’ worth of expenses in the bank for emergencies.)

– I also have no regular monthly gigs, so I start most months with no idea what I’ll make. I have to pull in $2,000 just to meet each month’s expenses — anything after that buys haircuts, clothes, entertainment, vacations. Nor does it cover costly surprises like last month’s $500 car repair bill or last year’s $4,000 (yes) replacement of the head gasket.

It’s also very difficult now to pull $4,000+/month within journalism when most digital sites offer $300 to $500 for a reported story so I seek out print markets paying $1,500 per piece or more instead.

The ideal, for me, is a $4,000+ assignment I can lavish a few weeks’ attention on exclusively but which also allows me some time for marketing smarter, deeper stories just like it. I dislike jumping constantly from one thing to the next, even though maintaining cash-flow  — i.e. a steady supply of payment — demands it.

Unlike Laura, I have a husband with a good job and steady income; he will also have a defined benefit pension, which reduces our need to save quite as aggressively for retirement. (We still do it anyway!)

Here’s a powerful and depressing story from The Wall Street Journal (aka capitalism’s cheerleader) about why Americans are unhappy with work/life balance — as they have so little of it!

And another story about why so many employers are choosing to hire freelancers.

Ellen, a new Broadside follower, writes here about why she quit her job to go freelance — doing data entry — and is loving her new freedom.

And this, from The Guardian, about the absolutely desperate financial reality of being an author — only 11.5 percent of whom earned their living solely from writing. Their median income? A scary 11,000 pounds — or $18, 826 — which actually sounds high to me!

This New York Times piece — about how much freelance writers really make —  got a lot of traction:

That answer may be not be as much as some might hope, at least at the outset. Ms. Dieker, who also posts her monthly freelance income on her Tumblr, says that she’s hoping to make $40,000 gross this year, but that other freelancers routinely ask her how she manages to make that much when they’re bringing in much less. She also notes that she’s making a lot more than when she started out: “Like any other career, you grow it.”

I’ve had staff jobs and enjoyed them. I’ve had colleagues and enjoyed them. I do miss a steady, 100% reliable paycheck.

And I have yet to earn the equivalent of my last staff salary. I’m not sure I ever will, much as I try.

But you also get used to making your own schedule. You get used to seeking out clients you enjoy, not tolerating and sucking up to your coworkers or bosses, at worst, just to stay employed.

And watching so many journalism staffers lose their jobs? Not cool! When freelancers lose a client, and it happens, we just go find another one, or several.

Freelancers, as the survey proves, cherish our freedom to manage our time; while writing this blog post I also had time to make soup, marinate salmon for dinner and do a little light housework. My husband was working from home that day, so we also had some time to chat and enjoy lunch together.

I started my workday at 7:30 a.m., wrote and filed one story; started work on another and cold-called an editor I’d pitched last month. We had a great chat and — cha-ching! — she may actually have a $4,000 assignment for me sometime later this year.

I’ve already nailed down an assignment in England for January 2015 and am discussing one in Argentina. Few staff jobs offer that kind of range.

But you must hustle! As business guru Seth Godin writes here, on his blog, if you can’t sell what you do, you’ll never make a penny at it — no matter your education, hard work or talent.

Would you prefer to be freelance?

Or do you like working for someone more?

Freelancers can attend a mid-week matinee!

Freelancers can attend a mid-week matinee!

 

I get paid to do this? When work is joy

In beauty, behavior, books, business, culture, design, Fashion, journalism, life, photography, work on July 27, 2014 at 3:44 am

By Caitlin Kelly

A print on polyester -- I had a long convo with the designer!

A print on polyester — I had a long convo with the designer!

Sometimes work is sheer drudgery, the thing we can’t wait to flee at day’s, week’s or career’s end.

But sometimes, when we’re lucky, it’s pure joy.

A young friend of mine is traveling throughout SouthEast Asia for three months leading tours and photographing it all. She — yes, really! — fell off an elephant, and into the Mekong River in Laos recently. I awoke in suburban New York to her panicked email from the other side of world asking for my husband’s email; (he’s her mentor and a photographer.)

Here’s her blog.

Aside from a water-logged camera and lens, she is both working hard and impossibly happy, especially sweet after a New Jersey internship that was exhausting and often formulaic.

Two fabrics from a Montreal distributor

Two fabrics from a Montreal distributor

Last week was like this for me.

As a full-time freelance journalist, I work on a wide variety of stories and assignments, from coaching fellow writers to writing personal essays for The New York Times. I also do less glamorous stuff like covering trade shows.

A booth filled with vintage clothing, used for inspiration

A booth filled with vintage clothing, used for inspiration

This week I covered three, all held in New York City, where I live — (and my feet are sore!) — interviewing their organizers and some of their many vendors.

The first show, Premiere Vision, brings together 300+ textile, lace, button and zipper manufacturers to meet the people who need their goods to make the clothes we will buy in a year from places like Marc Jacobs or Diesel or Tommy Hilfiger.

Isn't this gorgeous!? Even the sequins are wrapped in mesh

Isn’t this gorgeous!? Even the sequins are wrapped in mesh

However unlikely, I spent 45 minutes at another show discussing…pockets.

As in: the fabric used to line pockets, specifically of jeans and jackets. I loved this pair of shorts, showing how creatively one can use these fabrics.

Love these!

Love these!

 

At PV, there’s a whole section of people selling their designs, some of which I now realize adorn my workout clothing — for $500 or $700 you buy their design outright and can use it in whatever way suits your needs. Another few vendors sell scraps of vintage wallpaper and fabric that end up used for pillows by Crate & Barrel and other major retailers.

Yes, it's fabric! Stretch cotton with a wood-grain surface print

Yes, it’s fabric! Stretch cotton with a wood-grain surface print

As someone obsessed with textiles and a student of design, this is the most paid fun imaginable — getting to see and touch gorgeous fabrics, meet smart, cool designers and see how it all comes together.

How was your week at work?

 

A bit hard to see -- tiny gray crystals attached to pale gray wool, an award-winning Japanese-designed jacket

A bit hard to see — tiny gray crystals attached to pale gray wool, an award-winning Japanese-designed jacket

Can you describe your job in five words?

In behavior, business, culture, journalism, life, work on July 6, 2014 at 12:12 am

By Caitlin Kelly

This is what we do!

This is what we do!

One of my favorite radio shows is Marketplace, a 30-minute program on American Public Media, focused on business, in the broadest sense. (Sidenote: I’ve been interviewed several times on the show, an experience both terrifying and thrilling! Both of my non-fiction books were about business, in some measure: my last one was about working a low-wage retail job and my first about women and gun use in the U.S.)

The show’s host, the dishy Kai Ryssdal, recently interviewed President Barack Obama — known to the in-crowd as POTUS (President of the United States) — and asked him to describe his job in five words.

He took nineteen:

“My job is to keep the American people safe and to create a platform for hardworking people to succeed.”

I decided to play along and, maybe not surprising, was easily able to do it in five words without hesitation:

Finding and telling powerful stories

 

PERSONAL ESSAY

 

I keep trying to leave journalism behind — an industry writhing in “disruption”, with appalling pay rates and rapacious behavior — but I am, it appears, addicted to my vocation.

I was very fortunate and deeply grateful, in March this year, to be hired by WaterAid, a global aid group, to travel to rural Nicaragua to report on their work there and produce three stories for them. It felt wonderful to have the chance to tell their stories, not just the usual journalistic fodder, transferring my skills into another realm for a welcome change.

How about you?

Can you describe your job or work in five words?

 

Ethics, schmethics! (But, seriously…)

In behavior, blogging, business, culture, journalism, Media, travel, work on June 27, 2014 at 12:46 pm

By Caitlin Kelly

Do you trust what you read, hear or see in the mass media?

THINK LIKE A REPORTER

Even blogs?

A Gallup poll of 1,000 Americans a few months back says no:

Their findings: just 21 percent of the people surveyed ranked newspaper reporters with high or very high honesty and ethical standards. Next came lawyers, tying with 21 percent, followed by TV reporters at 20 percent, then advertisers at a miserable 14 percent.

Just so we’re clear, here. I work as a journalist and often write for The New York Times, which sends out a long and detailed ethics code it expects all freelance contributors to adhere to. Interestingly, though, every freelancer — whether an artist, writer or photographer — is completely vulnerable to the whims of their individual editor, some of whom have been abusive indeed: abruptly killing stories, (which cuts our fees dramatically), or sitting on unpaid invoices for months.

One of the paper’s more challenging demands, for example, is that no freelance writer can ever accept a paid trip to write a travel story, (even for another publication or outlet)  — which leaves its travel section open only to people with deep-enough pockets to jet off to exotic destinations and pay all their food and lodging as well.

One writer, Mike Albo, lost a nice weekly column in the Times after he took a paid trip to Jamaica; he turned it into a very funny, and very accurate one-man show, The Junket, which I saw and admired.

Welcome to the economic costs of ethics!

Another issue the Times is fussy about, and which seems fair to me, is not interviewing friends, relatives or groups in which you have a financial interest — i.e. your brother-in-law’s fab new company.

On this blog, I occasionally mention companies, products and experiences I’ve enjoyed — none of whom pay me to do so. If and when I’m able to get sponsored posts, I’ll be very clear who’s paying me to say what.

So when I read or listen to “news” of any sort, I expect to be told of any potential conflict of interest, even though that’s unlikely.

If someone takes a freebie, then raves about said item or experience, they need to come clean to their audience.

I once attended BlogHer, an annual conference that attracts 5,000 bloggers. I didn’t much care for it, although it’s obviously hugely popular.

The reason I would not go back was the exhibition hall, where women thronged the booths to collect as much free loot as they could carry. That’s not why I write or blog.

It’s also not what journalists do.

trust-torn

Have you followed the excruciating behavior — and criminal trial it led to —  by UK editors Rebekah Brooks and Andy Coulson?

Here’s Ken Auletta in The New Yorker:

A British jury has declared Rebekah Brooks, the former editor of the News of the World and executive at News Corp., not guilty of criminal charges. She had been charged with participating in the paper’s phone-hacking practices, for covering up evidence, and for involvement in payoffs to silence the police or solicit their help in fetching fresh news stories. At the same time, they found Andrew Coulson, Brooks’s successor—who went on to serve as communications director for the Prime Minister—guilty on charges of conspiracy to intercept phone messages. Stuart Kuttner, the paper’s former managing editor, was also found not guilty; charges against some of the editors’ other colleagues have yet to be resolved. But a criminal case is not the final word on whether either editor, or News Corp., nor much of the British tabloid press, has betrayed the principles of journalism.

Ethical failures may not merit a jail term; they do merit a spotlight. In 2011, Prime Minister David Cameron appointed Sir Brian Leveson, a prominent judge, to call witnesses to inquire into the culture and ethics of the British press. A year later, Leveson issued a report than ran more than two thousand pages.

Other recent ethics scandals have depressed and dismayed many, like the discovery that Cambodian human rights advocate Somaly Mam had been less than truthful.

From TheAtlantic.com:

Now Margaret Sullivan, the public editor of The New York Times, is calling on Kristof to “give readers a full explanation” of his reporting on Somaly Mam, the celebrated Cambodian anti-sex-trafficking activist who, according to a recent Newsweek expose, fabricated parts of her story and those of some of the alleged victims she advocated for. The revelations have disillusioned many of Mam’s loyal supporters and left the press looking gullible. Just as importantly, they’ve highlighted the public’s seemingly insatiable desire for heroic narratives—and the willingness of many in the media to provide them.

Kristof was hardly alone in promoting Mam and her initiatives. Several respected outlets, including Newsweek, have played handmaiden to her celebrity. Consider just a partial list of media-bestowed accolades: Mam was named a CNN Hero and Glamour’s Woman of the Year. She was included in the Time 100, Fortune’s Most Powerful Women, Fast Company’s League of Extraordinary Women—the list goes on. When stories like hers crumble, however, few in the media pause to examine how they could have been so thoroughly duped. Fewer still acknowledge their complicity in perpetuating stories that were too good to check out.

And this, from Salon, about non-profits who are also not revealing their own ethical bonsai:

Partnerships between NGOs and big-brand companies are developing even faster than those with energy and pharmaceutical corporations. Environmentalists have led the way, collaborating with, and accepting money from, big-box retailers and brand manufacturers. The Environmental Defense Fund blazed a trail in 1990 by partnering with McDonald’s to phase out the restaurant chain’s Styrofoam packaging. Today such partnerships are ubiquitous. IKEA works with WWF as a “marketing partner,” providing funding through the Global Forest and Trade Network to “create a new market for environmentally responsible forest products.” Conservation International works with Starbucks on sourcing coffee beans and with Walmart on tracking the sources of the company’s jewelry products. Monsanto and The Walt Disney Company are two other “featured” corporate partners of Conservation International (as of June 2013).

Executives from these companies also sit on the boards of environmental NGOs. As of June 2013, the board of trustees of the Natural Resources Defense Council’s includes Robert J. Fisher, past Chairman of the Gap board of directors, and Alan F. Horn, current chairman of The Walt Disney Studios. Neville Isdell, former CEO of Coca-Cola, is chairman of the board of the U.S. branch of WWF (known in the U.S. as the World Wildlife Fund) (as of June 2013). Rob Walton, chair of Walmart, also chairs the executive committee of Conservation International’s board of directors, which, as of June 2013, includes Paul Polman of Unilever (current chief executive), Heidi Miller of JPMorgan Chase (retired former president), and Orin Smith of Starbucks (retired former CEO).

Social and human rights organizations have generally been less receptive to partnering with big-brand companies. But this is changing, too.

I tend to be a fairly trusting person — until I get burned — as I recently was by a fellow blogger who really should have known better than to try to screw me.

I’ve sent her several un-answered emails asking her to do the right thing.

Many of you already read her blog, filled with cute personal stories and a you-go-girl! flavor. She blogs about writing and how to become a better writer and is very popular; last time I looked, she had almost 30,000 followers.

I used to read her blog and enjoyed it.

Then she reached out to me, after months of my comments, and asked me to teach for one of her on-line conferences. I did, offering my time and talent to nine of her students — unpaid. In return, she said, I could  guest post and promote or link to my own classes.

I fulfilled my part of the deal.

She never did.

What ethical breaches have you recently faced?

Do you care if people behave ethically toward you or others?

 

 

Buy my books! (The gentle art of self-promotion)

In blogging, books, business, culture, journalism, US, work on June 16, 2014 at 12:43 am

By Caitlin Kelly

malled cover HIGH

Here’s an interesting discussion, from The New York Times Book Review, about whether or not authors should run around promoting themselves and their products books.

Here’s James Parker on why it’s such a bad idea:

She must explain herself. He must sell himself. To a gifted minority it comes naturally; to the rest, it really doesn’t. Hence the tremendous awkwardness that often attends these sorties into the national mind. Author photos, for example, are invariably ghastly: pouting, bedraggled or staring down with blazing eyes from the spire of genius, the author is basically saying (or trying to say): “Trust me. I’m worth it.” As for media appearances, any interview in which the author doesn’t swear uncontrollably or break into loud sobs must be considered a public relations triumph.

Having written two non-fiction books, one before the age of social media – “Blown Away: American Women and Guns”, published in 2004 — and Malled, in 2011, I’ve been around that block.

He’s right.

People who choose to write for a living generally prefer to withdraw into their own heads and work at their own pace.

If we were super-chatty extroverts, we would have gone into PR.

If we really loved having our photo taken or being witty in two-minute soundbites, we would have chosen a career in television. Trying to boil down nuance into seconds is difficult and scary as hell — and I’ve done a fair bit of television and radio promotion for my books, whether BBC radio and television, NPR or Al Jazeera America.

And “the public” can be brutal, (see: amazon “reviews”), ignorant and brutally ignorant of what it takes to even get a book commercially published. Authors often get asked to speak at someone’s lunch or alumni group or women’s club, unpaid.

Yet if your book sells poorly — fewer than 10,000 copies — your odds of an agent repping you, or any publisher touching  your next attempt shrivel very quickly.

So we feel compelled to sing and dance and do blog tours, even if that’s about as appealing as gum surgery.

Here’s Anna Holmes taking the opposite view:

Book promotion can offer a feeling of agency for authors trying to find their way in an industry that can seem otherwise fickle, opaque and unmeritocratic…

And the readers, really, are where it’s at. There’s nothing more rewarding than taking — or making — opportunities to connect with potential readers face to face or, thanks to the rise of the Internet, pixel to pixel. In fact, I consider book promotion as much of an obligation as proofreading a manuscript. Writing is, in itself, an act of engaging with others, of seeking connection over mere expression. If you were to put a book out into the world, which would you rather have — conversation or silence?

Holmes is being super-polite; “unmeritocratic” is Times-speak for:

How did that piece of shit ever find a publisher?!

I have two friends who head the publicity departments of two major American publishers. I love them as friends, but to hear their insiders’ view of this business is blood-chilling. One told me recently she read a proposal so incompetent she said, “Not a chance.”

Yet the house bought it for a lot of money, because the writer already has a huge following for her website — i.e. demand for her product.

I was intrigued when I started to follow writer Sarah Salway’s British blog, Writer in the Garden, and decided to follow her on Twitter — and read the bio’s of the many highly-accomplished UK writers she follows. Their self-presentation was almost uniformly witty and self-deprecating, a style I used to employ when I moved from Brit-inflected Canada to the U.S. — and to chest-thumping New York City, aka Braggarts ‘r us!

If you’re shy and quiet and reserved about your work here, hang it up kids, because you’re probably going to stay invisible and powerless.

In our noisy, crowded, you-only-get-six-seconds’-of-my-attention culture, introverts can have a tough time getting their books attention, reviews and sales.

I have to say, on balance, I side with Holmes. I’d rather initiate a convo with my readers than sit around waiting for someone to find my books.

Five reasons to freelance — and five reasons not to!

In behavior, blogging, books, business, culture, domestic life, journalism, life, photography, work on June 7, 2014 at 5:46 pm

By Caitlin Kelly

I went freelance, for the third time, in 2006 after losing a staff job at the New York Daily News — but I also freelanced, by choice, full-time for four years right out of college, so it wasn’t a terrible shock to lose an office, colleagues and a paycheck.

I grew up in a family of freelance creatives, people who wrote for print and television and my father was a film director. No one had a steady paycheck or pension to look forward to and rely on. So it all felt normal to me.

You can attend a mid-week matinee!

You can attend a mid-week matinee!

Five reasons to go, or stay, freelance:

You’re very intrinsically motivated (i.e. you don’t need a whip over your head to get it done)

Autonomy ‘r us! Some people are just a whole lot happier not having a boss. And any organization, no matter how small, is going to impose policies and procedures, some of which are usually inane and some of which you might deeply disagree with.

All of which come with someone else’s paycheck.

You want more control of your work/life scheduling

Maybe you have children and/or pets and/or an ailing loved one who needs your attention as well. Maybe you prefer to work from 4pm to midnight or 2am to 8am…or whenever it suits you. Freelancing allows you tremendous freedom, within limits, to set your own hours and schedule.

I take a jazz dance class on Monday and/or Friday mornings, from 9:30 to 10:30 or 11:00 a.m — and no staff job I know of would allow for that. It’s fun and social and gives me tremendous pleasure and keeps me healthy. And I like knowing this is a bonus no job would offer.

I also take as much vacation, whenever possible; my husband, even after 30 years at the Times, must request his vacation time in early January and defer to those (!) with more seniority than he.

This was a workday for us in rural Nicaragua. Sweet!

This was a workday for us in rural Nicaragua. Sweet!

You can choose a wide variety of clients and projects

Staff jobs, de facto, have set roles and responsibilities they have hired you to perform. Freelancers can freely pick and choose our clients and types of work, from quick 300-word stories to 3,500 word features to 100,000 word books. We can fly to another country to do some reporting or spend a week at a conference meeting cool people who can help our careers.

If you’re getting bored or have a difficult client, switch it up!

Intellectual challenge is up to you

If your personal life is crazy and all you have energy for is lighter projects, that’s your call. That’s a huge benefit when our personal lives go haywire and we need to lighten our loads for a while. When you work for someone else, it’s all up to them. Plus, your professional opportunities for advancement and growth (and pay) are largely within their budget, schedule and control.

BUSINESS OF FREELANCING

Your income is your choice

Key! If you want to double or triple your income — or even just boost it by 22.3% — that’s also within your control, not something at the pleasure of your boss or company CEO.

Freelancers see a very direct and satisfying correlation between our energy, stamina, skill and experience, and the zeros on our tax returns — with no office politics and no bullshit excuses why you still, somehow, don’t deserve — or just won’t get — a raise, commission or bonus.

Five reasons to stay on someone’s payroll

You’ve got huge overhead you can’t quickly and easily reduce

If you’ve got multiple children expecting you to pay for their educations, freelancing is going to be tough. If you’re crushed by student debt yourself already and/or credit card debt (especially with a high APR), freelancing — i.e. not having a reliable income each month — can be really stressful, certainly as you are just getting started and cannot command the highest fees.

And many clients pay late (45 to 60 days after invoice) while some try to screw us out of our fees.

I know some people earning $100,000 to 130,000 a year freelancing, but they are not, certainly as writers in journalism today, in the majority.

You need someone telling you what to do, and when to do it, and how to do it right

If you’re the sort of person who craves routine and a structure and people making sure you have done the work correctly, freelancing may feel too loosey-goosey. Every single day’s productivity is completely your own responsibility, so if you’re someone who likes to watch daytime TV or Candy Crush, good luck with that.

Your ability to make enough income to gas the car, feed your family and take your dog to the vet are often the primary or exclusive measure of your success. Your primary goal is to find, nurture and keep ongoing and profitable relationships — not please your superiors and colleagues.

A lovely gift from my former assistant. Someone cared!

A lovely gift from my former assistant. Someone cared!

You really need the company (and input) of other people

Working alone at home is lonely and isolating. If you treasure your office pals and going out for margaritas with them, freelancing all day by yourself may drive you nuts. Yes, you can rent a co-working space, but you’re still there to work and paying for additional space, and not necessarily surrounded by like-minded folk.

Hustling scares you (to death)

Freelancers eat only what we kill. No, not literally! But we start many weeks, or years, with no clear, definite idea what our income is actually going to be. Sure, we set income goals — but clients die, turn into insatiable monsters we have to fire, publications suddenly close or trim their budgets and mayhem just happens sometimes.

Yet those monthly bills keep coming! If the idea of constantly seeking out, and nurturing, new client relationships fills you with dread, keep the day job.

You crave the validation of “I work at…”

A phrase that drives me crazy is “Who’re you with?” I’m with myself, actually.

The constant status-check of ascribing your value and prestige to your Big Name Employer seems, to me, sadly antiquated now that 30 percent of Americans work for themselves, or as temps or contract workers only.

But if you really like saying “I work for BNE”, then get and keep a job there.

The downside? If or when you’re laid off from a staff job, your identity — and your income, of course — may take a serious and unexpected whack.

How about you?

Which lifestyle suits you best?

12 things you should never say to a writer

In behavior, blogging, books, business, culture, journalism, work on May 29, 2014 at 12:51 pm

By Caitlin Kelly

I know that many Broadside readers work in education — have you seen The 12 Things You Should Never Say to Teachers?

Here are 12 things you should never say to a writer:

images-3

How much money do you make?

I get it — you want to be a published writer, too — and are naturally curious about the rewards. But  most book advances are now paid out over as long as four years — minus 15 percent to our agent — and the average book advance is pitifully small to start with, far less than $50,000. Do the math, and weep.

And because journalism pays so badly you just can’t believe anyone would actually work for those wages. But we do.

There is also so little direct correlation between work we may value intellectually — and what the market rewards most handsomely. (See: the best-seller list.)

Wow, that’s not very much, is it?

See above. While a few fortunates are pulling in mega-bucks, the highest-paid print journalists usually earn less than a fresh graduate working for a major corporate law firm. Sad but true.

malled cover HIGH

Are your books best-sellers?

Long bitter laugh. Only a minute percentage of books, on any subject, will ever hit the best-seller list.

Can you introduce me to your agent?

No. Maybe. Probably not. The agent-author relationship is intimate and fraught with multiple perils. It’s also a question of chemistry — the person who’s a great fit for me may be a lousy choice for you.

I’ve never heard of you

Here’s a sad little essay by Roger Rosenblatt on how un-famous he feels, even after publishing a few books. (You’re thinking: Who’s that guy?) The only way to survive the publishing world is to assume that your book(s), even after all your years of hard work and promotion, will largely be ignored by the public and bookstore buyers. Anything beyond that is gravy.

Will you read my manuscript?

What’s your budget? Assuming we want to read your work, unpaid, is naive.

This is what we do.

This is what we do.

Can I see the article you’re writing before it’s published?

Nope. Journalists get asked this all the time and the only correct answer is “No.” If you’re in doubt about the accuracy of a quote or some data, call your source(s) back. But allowing someone to review your copy opens the door to their desire to rewrite it to their tastes.

If I don’t like what you’ve written, I can ask you to remove my quotes, right?

See: on the record.

When I stop (doing whatever you do professionally), I’m going to take up writing

Awesome. Now go away! No, further.

Nothing is more irritating (OK, deadbeat publishers are more irritating) than having people treat our profession as an amusing hobby, something you can pick up and put down at leisure, like macrame or scrapbooking. It looks soooooooooo easy, right?

Wrong.

Writing well is bloody hard work. It’s not something you just “pick up.”

Journalism is a dying industry.

Indeed. Imagine how I feel after 30 years in it…

20130517083359

I hate journalists! They never get anything right

Same with doctors, lawyers, teachers…fill in the blank.  It’s a big industry with some bad apples and some good ones. Don’t assume I’m unethical or inaccurate just because you’ve been burned by someone else.

You can’t make a living as a writer!

Define “living.” Your assumptions or prejudices may be inaccurate. Or your idea of “a living” means $300,000 a year before bonus. In which case, you’re right!

10 ways to rock your first job/internship

In behavior, business, education, journalism, life, US, women, work on May 21, 2014 at 1:25 am

By Caitlin Kelly

It’s graduation season, and time — for the fortunate — to step into their first full-time staff jobs, whether a permanent position or a summer internship.

If you’ve snagged a paid spot (or, likely, an unpaid one), congrats! Time to rock it!

As someone who has hired and managed less-experienced researchers and assistants, and has watched some newsroom interns succeed — or fail — a few hints:

 

INTERVIEW TECHNIQUES

Listen carefully

No, really.

Put down your phone, look people in the eye and give them your undivided attention. Old folks — anyone over 30 — expect you to look at them while they’re speaking to you, not IM or text. Especially if you’re working in any sort of customer-facing work like PR, retail, hospitality or food service — where high quality customer service is expected — this is crucial.

Your ability to soak up information quickly and accurately will make or break you. You may also have to convey key information to other people and need to be sure you’ve got everything right. You may well need to remind your boss of meetings, travel appointments or other tasks. They’re offloading onto you and counting on you to be helpful.

Take notes

Use whatever method is easiest and most reliable, whether a pen and paper, Ipad or verbal dictation. Double-check the spelling of even the simplest names and figures: Jon Smythe, for example. Never assume you automatically know the right answer; even if you do, check to be sure.

Ask lots of questions

Don’t be annoying and sleeve-tugging, but learn what is expected of you, whether hourly, daily, or weekly. If you’ve been asked to prepare a conference room for a meeting, go there ahead of time and make sure everything your boss(es) and co-workers will need is in there, and if not, get it!

Get to know all support and administrative staff and be kind and respectful to them. They hold a lot of power.

Also, find out how your boss and coworkers prefer to communicate — whether face to face, texts, email, phone or Skype. Just because you and your friends prefer texting does not mean those paying you do as well.

Memorize the phrase: “No problem!”

And mean it. After you’ve gotten your responsibilities clear, and you know who to ask or call for help in an emergency, it’s up to you to figure stuff out for yourself. It’s called being resourceful. Your value to your organization is not simply doing the job they hired you into, but to notice and anticipate other issues you might be able to help solve.

Are you including pleasure in your daily life?

Are you including pleasure in your daily life?

Take care of yourself: eat right, sleep 8 hours a night, limit alcohol intake

Don’t underestimate the stress — (and excitement!) — of a full-time job pleasing many new and demanding strangers. They’re not your Mom or coach or professors and (sorry!) many just don’t really care if you’re happy or having fun or even if you succeed. So it’s up to you to take the best care of your body and soul as possible, especially in an economy with few great jobs and little to no room for error, sloppiness, oversights or slip-ups.

Being well-rested and properly nourished will help you stay on top of your game; (i.e. do not arrive at work, ever, hungover. Nor share those details if you do.)

And no draaaaaaaama. Ever. No public tears or tantrums. (That includes stairwells, elevators and bathrooms. The walls have ears and you never know who’s listening.)

Check in with your boss(es)

If something they have asked you to do is heading south, let them know as soon as possible so there are no ugly last-minute surprises they can’t fix.

Don’t constantly ask co-workers or bosses for “feedback” or praise

Seriously! No matter how badly you crave approval or are used to being told — “Thanks! Great job!” — don’t hold your breath waiting for this at work. And don’t freak out if you never hear it there, no matter how much extra effort you put in. We’re all running 100,000 miles per hour these days and anyone who even has a job, let alone a senior position of any authority, is already plenty stressed and tired.

They are in no mood to coddle you as well.

Don’t take shit personally — unless it’s aimed at you specifically

If someone rips your head off, don’t take it personally. They might be a bitch to everyone all the time, or their dog just died or their husband is having an affair or they just got a lousy diagnosis. Get a feel for office politics and culture so you know when someone is really just like that, or when you really are screwing up and deserved to get your head sliced off, GOT-style.

It's not personal! Armor up, kids!

It’s not personal! Armor up, kids!

Do everything to 187 percent of your ability. Everything!

That means getting coffee, running to Staples, booking your boss’s flight, whatever your boss needs. People who run their own business, especially, rely on helpful, cheerful team players — no one is “too important” to do the smallest of tasks, no matter how silly or tedious or un-sexy they appear to be. People really value workers who consistently offer them good cheer, high energy and empathy.

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Your primary job is to make everyone else’s job easier

Don’t focus on your job title or description, if you even have one. Never say out loud, or post anywhere on social media: “That’s not my job!” If your boss says it’s your job, guess what…

Your most valuable skill, certainly as someone new to the workforce building your skills and your networks for the future, is being sensitive to others’ needs and making their lives easier, while accomplishing your own tasks on or ahead of schedule. No one, even at the opera, wants to work with a diva.

Good luck!

 

But what if they don’t “like” it?

In aging, behavior, blogging, culture, domestic life, journalism, life, US, work on May 19, 2014 at 12:06 am

By Caitlin KellyBETTER BLOGGING

From The New York Times about our addiction to being “liked” on social media:

Walking through an airport newsstand this year, I noticed a novelty. The covers of Inc., Fast Company and Time all had female executives on the covers: Sara Blakely, Angela Ahrendts and Janet L. Yellen. I quickly snapped a photo and sent out a tweet to my modest list of followers: “Women on the cover. Not just for girlie magazines anymore.”

Then I waited for the love. I checked the response before passing through security. Nothing. I glanced again while waiting for the plane. Still nothing. I looked again before we took off. Nobody cared. My little attempt to pass a lonely hour in an airport with some friendly interaction had turned into the opposite: a brutal cold shower of social isolation.

A few days later, I mentioned this story to my wife. “What a great tweet!” she said. She then retweeted it to her larger list of followers. Within seconds, it scored. Some Twitter bigwigs picked it up, and soon hundreds of people had passed it along, added their approval and otherwise joined in a virtual bra burning. Though I should be above such things, my wisp of loneliness was soon replaced with a gust of self-satisfaction. Look, I started a meme!

We are deep enough into the social-media era to begin to recognize certain patterns among its users. Foremost among them is a mass anxiety of approval seeking and popularity tracking that seems far more suited to a high school prom than a high-functioning society.

It’s interesting where this stuff ends up — one talented young photographer, a friend of ours working in Chicago (who has not even finished college) — was recently offered a full-time staff job by a major newspaper after editors kept seeing his excellent work on Instagram.

Here is his astonishing collection of photos of a train ride from Chicago to New Orleans in a recent New York Times travel section. Go, Alex!

Do you care if people “like” your posts on Instagram or Reddit or Facebook or Pinterest?

Do you get re-tweeted?

Or does “real life” still matter more (or as much) as approval on social media?

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