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Posts Tagged ‘Publishing’

Rejection to a writer is like blood to a surgeon

In behavior, blogging, books, business, culture, education, journalism, life, Media, work on April 5, 2013 at 12:28 am

It’s a normal, if messy, part of every working day. Every single person who hopes to earn a living as a writer needs to memorize it.

Courage is a muscle: use it or lose it.

If you never show/try to sell your work, how can you determine its wider appeal?

Yes, you will almost certainly be rejected. Possibly many times. Assume so!

Surely by now you’ve all heard how many times billionaire author J.K. Rowling was rejected when she first sent out “Harry Potter”?

Writer's Stop

Writer’s Stop (Photo credit: Stephh922)

Here’s a list of 11 others who had their butts kicked hard before they became best-sellers.

And here’s a great post of 25 things writers need to know about it from writer Chuck Wendig’s blog on the same subject:

2. Penmonkey Darwinism In Action

Rejection has value. It teaches us when our work or our skillset is not good enough and must be made better…Rejection refines us. Those who fall prey to its enervating soul-sucking tentacles are doomed. Those who persist past it are survivors. Best ask yourself the question: what kind of writer are you? The kind who survives? Or the kind who gets asphyxiated by the tentacles of woe?

3. This, Then, Is The Value Of The Gatekeeper

Hate the autocracy of the kept gates all you like, but the forge of rejection purifies us (provided it doesn’t burn us down to a fluffy pile of cinder). The writer learns so much from rejection about himself, his work, the market, the business. Even authors who choose to self-publish should, from time to time, submit themselves to the scraping talons and biting beaks of the raptors of rejection. Writers who have never experienced rejection are no different than children who get awards for everything they do: they have already found themselves tap-dancing at the top of the “I’m-So-Special” mountain, never having to climb through snow and karate chop leopards to get there.

I’ve added the bold and italics here…

Writer's Block 1

Writer’s Block 1 (Photo credit: OkayCityNate)

So, my question to all of you is why you are so damn scared of being rejected? A few theories.

Because having your work rejected seems, for some of you, to really mean:

I  have no talent

Entirely possible. OMG. Did she just say that! Yes, I did. Because, despite what your friends and sweetie and Mom have told you your whole life, maybe you are really just not very good at the thing you are absolutely determined you must be good at. (Or what? Or what? Then what happens?) Stop being a Special Snowflake, already!

I’m such a loser!

Maybe. Maybe not. If you are ever going to survive being a writer you must do this: find a way to separate you from your work. You are not your work. (Here’s a truly disgusting analogy: we all use the toilet and most of us excrete waste every day. It is a product of our bodies. But we do realize that it is not us.) In other words, being rejected may make you feel like shit. You, however, are not shit!

I just wasted all that $$$$$$$$$ on getting my MFA

Can’t help you with that one. I’ve avoided any formal post-graduate education because I’m too damn cheap. If you want to spend a ton of money developing your skills, great. But if you’re looking for serious financial ROI on an MFA, I’d say you’re a little out of touch with the marketplace.

The competition is way too big/famous/established

Here’s the thing we never say out loud. If you’re a total newbie, you’re not my competition! Nor am I yours. Your ego wants to think we’re equal, but we’re not. You will be paid less than I will. (Probably.) I’ve earned it, over decades of consistently good work. You’re still earning it.

If you write about science or babies or science fiction, you’re not my competitor, nor am I yours! I sometimes think of the writers’ marketplace the way an air traffic controller sees the thousands of planes in the air. They never (thank God!) collide. Because they are all on slightly different trajectories.

Stop freaking out about all the other writers out there. Just go be better than they are. (Maybe that means being better at going to a few select conferences and finding some people to help and advise you. Not just banging away all alone at your keyboard.)

I’m scared my email or phone call will be ignored

Bet on it! Count on it! You are not (just) a writer or artist. You’re are a salesperson, hoping to sell your work to people (agents, editors) who’ve quite possibly never heard of you and couldn’t care less if you ever succeed. Be prepared to be more persistent than you ever thought you might possibly ever have to be to get to the right/powerful people who will get your career going. Then double it. Now triple it.

I hate competing

Waaaaaaah! It’s a crowded marketplace. Go big or go home.

But I’m really scared

Of what? Seriously. Of what? Creative failure does not = terrifying medical diagnosis. CF does not = end of your marriage. CF does not = your dog/cat/guinea pig just died. (A friend of mine in London, a super-successful young photographer, is mourning the loss of her guinea pig.)

It is ultimately both self-defeating and self-indulgent to sit in the corner and be too scared to get into the game. We’re all scared, damn it!

Every freaking time I turn in a story I’m still scared the editor will: hate it, not pay me, never use me again and tell everyone s/he knows that I am an incompetent hack. Hey, it can happen.

Then I hit “send.”

I will never be good enough to sell my work

Maybe not. Or maybe so. Maybe you’re trying to sell to the wrong people, or at the wrong time. (i.e. your skills are not yet good enough to compete with all the other people doing that right now.)

It’s depressing being rejected all the time

Which is why God invented martinis, puppies and very good sex. You need to feel really happy at least 63.6 percent of the time in order to deal with the nasty reality of rejection. It hurts. It really does.

I hate my life and being rejected only makes it worse

This is the real problem. I guarantee it — if you are really happy with other aspects of your life, then the endless frustration of trying to sell your work will be annoying and tiring, but it won’t kill you or make you lie in a corner in the fetal position weeping. If it does, you are placing way too much emphasis on your work. Deal with that instead.

But my blog followers love me!

Of course they do, sweetie. Your work is free. It costs them zero social, political or financial capital to read and adore you. Now go find someone to lay their reputation on the line for you…

No one will ever know my name

Pshaw. Go do some volunteer work for a year or so. Join a faith community and show up. Join a committee. Sit on a board. There’s this narcissistic fantasy that Being A Writer means everyone knows you and cares deeply about you. They don’t! You’ll find much deeper satisfaction and happiness from being a valued member of a community of people who don’t give a shit how much copy you sold this week. Get over it.

No one will ever admire or respect me

I think this is a fundamental, unacknowledged and undiscussed part of why people are SO freaked out by rejection. Since when (really) is rejection 100 percent final? You’re reading the blog of someone who applied eight times to the Globe and Mail before being hired. Who interviewed three times at Newsweek and never got hired.

No one will ever know how great I could have become

This is such self-indulgent bullshit. You either want it more than anything, or you don’t.

united states currency eye- IMG_7364_web

united states currency eye- IMG_7364_web (Photo credit: kevindean)

I will starve to death and live under a bridge in a cardboard box

I doubt it. Get a day job and keep it as long as you have to. Or make the leap of faith (with six months’ expenses in the bank and no debt. And, ideally, no dependents.) Those of us who have leaped have little patience for the endless hand-wringers.

I have nothing new or fresh to offer

Really? Then why do you want to bother?

No one wants to work with me

EQ (emotional intelligence) is the new black. EQ is the new IQ. If you’ve grown up in the U.S. in an affluent community (and many of you did not), then being really smart is often deemed the most important thing you can be. Wrong! Being someone able to get along really well within seconds with a wide range of people who are very different from you is going to move your career along a lot faster and further than only hanging with people who drive the same car and went to the same college(s.)

No one wants to help me succeed

Really? What sort of person are you? A taker, giver or matcher? Are you a selfish little wretch who rarely, if ever, returns calls or emails? Who has yet to write (yes, really) a hand-written thank-you note on very good paper and sent it through the mail to someone who gave you an interview or mentored you? There’s an inverse relationship between how greedy you are and how much anyone is interested in helping you be even more greedy.

Everyone else is doing great!

As if! The effect of Facebook on millions of fragile egos — mine included — is to make us all feel Utterly Inadequate all the fucking time. Just don’t read all those perky, upbeat, how-great-my-life-is status updates!

Who actually posts: “I hate my agent. S/he never returns my calls. My book isn’t selling. I’m living on credit cards. I owe $10,000 to American Express and everyone is paying me late.” They should. Because that’s all too often the Glamorous Reality of being a writer.

Now go kick some butt, my dears!

Related articles

Here’s how to sell your writing (and stay sane in the process)

In behavior, blogging, books, business, culture, journalism, Media, US, work on April 4, 2013 at 1:45 am

Here’s an interesting post, recently featured on Freshly Pressed, about the importance of luck to a writer’s success:

I don’t mean to sound defeatist or to say it’s all about chance. This isn’t sour grapes (I don’t have a bestseller because I never got lucky, etc.). No, talent and marketing and skill and savvy all help put the writer in a position where the odds are better. But it really does seem to me that, at least in some cases, luck is as much a factor as talent.

And in some cases, more.

No one seems to talk about it, though. Maybe because it’s something that can’t be taught–or sold–on a website.

I’ve been writing for a living — my sole income — since my second year of university. I was an undergrad studying English literature at the University of Toronto and all I wanted to do was become a journalist. I decided not to study journalism because I knew I needed a broader education and wanted that instead. (I’ve never formally studied journalism or writing.)

Victoria University at University of Toronto

Victoria University at University of Toronto (Photo credit: MKImagery (Toronto))

Here are some of the ways, since 1978, that I have found editors and agents to whom I’ve sold my work, and/or gotten staff writing jobs:

— While at college I worked at the weekly college newspaper. I wrote long, complex features so I would have clips (samples) to show to paying editors of what I could produce. Moral: What’s your goal? Start accumulating the skills you need and the visible proof you have them.

— I cold-called editors at every major magazine and asked for meetings. I got them. Moral: Be bold! No one is going to hand you your success.

– When I had the meeting, I went in with a multi-page list of story ideas and would not leave the office until I had sold one of them and had a firm, paid assignment. Moral: Be prepared. Be way over-prepared.

— After I had amassed a larger pile of clips, I began aiming higher, for more prestigious or better-paying markets. Moral: Never stop moving. What’s your next step and what will get you there?

— I talked myself into a meeting with the editor of a local weekly section of our national newspaper, The Globe and Mail. I got a column to write about shopping, for anything, that paid me, then, $125 a week, $600 a month. (My annual tuition was $660. No, that’s not missing a zero.) Moral: Try for a regular gig.

Paris Exposition: Eiffel Tower, Paris, France,...

Paris Exposition: Eiffel Tower, Paris, France, 1900 (Photo credit: Brooklyn Museum)

— I won a journalism fellowship, at 25, for eight months in Europe, based in Paris, traveling on four 10-day reporting trips alone. It changed me, and my work, forever. Moral: Aim high. Start applying for rocket-boosting opportunities once you have the skills and resume to compete for them.

English: Globe and Mail newspaper staff wait f...

English: Globe and Mail newspaper staff wait for news of the D-Day invasion. Toronto, Canada. It looked a little different by the time I worked there! (Photo credit: Wikipedia)

— I got my job at the Globe and Mail six months after returning from the fellowship. Moral: strike while the iron is hot and you have a significant point of difference from your many competitors.

— I got my job there after hearing that the sports editor was soon to become the managing editor; i.e. he was the one to impress, now. I knew nothing about sports! He sent me to cover several huge, high-profile sports stories, knowing that. I rocked it. Moral: Follow your targets closely to know when an opportunity exists. Then impress the hell out of the person with the budget and authority to hire you.

— I got my job at the Montreal Gazette when a Globe colleague who once worked there tipped them off I might be looking for a new opportunity. Moral: Find and make allies.

— I fell in love with an American who was moving to (!) a small, remote town in New Hampshire for the next four years. Because I had been stringing for Time for a few years already, while working in full-time jobs, I asked my Time editor if he knew of any jobs there. I got a well-paid contract job there — which is insanely improbable — through one of his former New York magazine colleagues. Moral: If you don’t ask for help, you never know what might happen.

— I found every agent I’ve had through personal contacts. The first came to me through one of my NYU journalism students, who knew someone at William Morris who knew three new agents hungry for clients. Moral: Put the word out and take the chance.

— I started writing for The New York Times in 1990 after I called someone from my Paris fellowship (eight years earlier), living in New Orleans. I called an editor at the Times Book Review who began giving me 300-word reviews to produce on topics that were really difficult and often boring. I did them, gratefully. It gave me a Times byline. Moral: Start wherever you have to. But be strategic.

The New York Times Book Review

The New York Times Book Review (Photo credit: Wikipedia)

I won a National Magazine Award in Canada, for humor, for an essay about surviving my divorce. It’s a topic many would avoid writing about: painful, private, cliched. Instead, I turned it into something (darkly) funny. I tried to sell it to an American women’s magazine who quickly rejected it. I sold it to a Canadian women’s magazine, who submitted it for the award. Moral: Rejection is normal. Get over it! Move on. Find another market. Or ten.

— Once you find an editor who likes your work, hang on tight! Repeat business will save you a ton of wasted time and energy. Moral: Remember the 80/20 rule of business; 80 percent of your business likely comes from 20 percent of your clients.

– But, think like Caesar and keep on conquering. Never rest on your laurels, as editors can lose a job with scary speed and you can very quickly lose a nice little sinecure. Moral: ABC, Always Be Closing (i.e. making sales.)

– Last week I got an email from someone I have never met, a man who lives in Beirut, who is married to an NPR correspondent. He and I were both bloggers for True/Slant, in 2009. He asked me for a valuable editorial contact — while offering me one of his. Win-win! Moral: If you’re going to ask for help, offer something of value upfront in return. No one likes a taker.

– Remember that publishing remains a team sport. If you’re selling to print publications, think about the art or photos to go with your story. If you’re working on books, be polite and kind to everyone as no one is likely getting rich and most of them love this work as much as you do. Moral: If you plan to stay in this game, keep your nose clean.

Selling your writing is hard!

It’s tiring.

It can take a much longer time to “succeed” than you thought possible.

You may have to re-define what “success” looks like: Tons of money? Huge readership? A TV show or movie based on your work? Or…some appreciative readers and some people who will pay for your skills?

Sell, Sell, Sell

Sell, Sell, Sell (Photo credit: Wikipedia)

Dream of becoming a published author? Read this

In behavior, blogging, books, business, culture, entertainment, journalism, life, US, work on April 2, 2013 at 5:00 pm
"The Sower," Simon & Schuster logo, ...

“The Sower,” Simon & Schuster logo, circa 1961 (Photo credit: Wikipedia)

Yes, it’s great. It’s really exciting. It is.

But then there’s this:

Drug-addicted beauty writer Cat Marnell has landed a book deal with Simon & Schuster for her memoir, “How to Murder Your Life.” Marnell, who has been in and out of rehab for her addiction to prescription drugs, famously told us she’d rather “smoke angel dust with her friends” than hold down a full-time job after being fired from Jane Pratt’s Web site, xoJane.com. Now she has chronicled her sexual and narcotic adventures in a book, to include her life as a spoiled rich kid of a psychiatrist and a psychoanalyst and her drug-fueled rise through Condé Nast, xoJane.com and Vice magazine…The proposal details her numerous sexual conquests [and] four abortions.

Because, you know, get-up-wash-face-work-hard-sleep-repeat is so…..vanilla. Who cares?

And then there’s the inevitable email I got yesterday, giving me 25 days to buy back several thousand unsold hardcover copies of my second book, “Malled: My Unintentional Career in Retail”, which was published on April 14, 2011 in hardcover and July 2012 in paperback.

They’re being offered to me very cheaply, but I don’t have a spare few thousand dollars right now, nor the deep desire to fill every square inch of our garage with unsold books.

This is stuff you rarely hear about publicly because who dares admit envy of an advance orders of magnitude bigger than yours? For self-indulgent shite?

And no one will even publicly admit that their book didn’t sell out, because then…OMG….you’re a failure! Facebook is like sticking pins in your eyes every day if any of your friends — and this is common among established writers — have indeed become best-sellers. “Friends” being, you know, a word with some variance.

One of them keeps crowing and crowing and then another and then another and you start to think the only thing that seems obvious: “I’m such a loser!”

Um, no.

My publisher, (bless their enthusiasm!), printed too many. Partly because that’s just when e-books began taking off and we sold many more (cheaper) e-books out of the gate than hardcovers. We’re also still in a recession and my book is about low-wage labor so many of my would-be readers might have balked at shelling out the dough for the hardcover; there was a four-week wait list for it at the Toronto Public Library, a friend there told me.

Score!

Hardcover book gutter and pages

Hardcover book gutter and pages (Photo credit: Horia Varlan)

The publishing industry is a moving target and every single book they choose to publish is a gamble, a guess and some tightly-crossed fingers.

Yes, some authors — Stephen King, J.K. Rowling, James Patterson, et. al. — are safe bets. They’ve become like major league baseball teams, winning franchises. But I know of one best-selling author (I’ve seen the numbers) whose two previous books barely sold more than 1,000 copies before she Hit It Big.

So you never know.

So, this week, feeling foolish and weary and yet, and yet, and yet…working on my book proposal. I will never get $500,000 for any book I propose. To even get $100,000 would be a lovely thing, but also nothing I can expect.

So, as my new agent said, “If you’re really burning to write this one”…

And I said, “Yes, I am” and she said:

Burn, baby, burn!

Thank you! Merci! Gracias! Danke!

In behavior, blogging, culture, journalism, life, world on March 28, 2013 at 1:39 pm

With 4,180 people now following Broadside, and 1,360 posts here to choose from,

Broadside Benefit 1979

Readers include:

— a tour guide in Ghana

– a medical student in Lebanon

– a journalism student in New Zealand

– a Toronto interior designer

– a translator in Berlin

– a mother-of-six in Australia

– an American father-of-five

– a Canadian woman living and working on a remote Australian sheep farm

– a Manhattan cinematographer

– a high school student in Paris (salut Hanae!)

I enjoy this diversity — although it’s tough to satisfy all of you!

I began my career when I was 17, when I sold three photos as the cover of a magazine in Toronto, so you’ll find posts about how to freelance and how to find work and how to deal with it once you’ve got it.

Many of you, like me, have traveled widely, and/or are currently, or hope to be, or have been ex-patriates. We’re  people who share a deep curiosity about the rest of the world and have explored it firsthand. My second husband is both American born, and of Hispanic (Mexican) heritage, so I also live some of these cross-cultural challenges in our marriage.

Some of the things I blog about:

How to live an ethical life?

What are our best “next steps”? And what will we do if they don’t work out?

What contributions, paid or volunteer, can we make to the world?

How can we and our families live (well) in a time of income inequality and restricted access to good jobs?

Can I really produce art — writing, music, dance, design, film, video — that touches people? How?

What drives creativity?

What does it take to make  friendship, family or marriage thrive, or wither?

What is success and (how) can I achieve it?

Making a home beautiful — on a budget!

As a twice-married Canadian who has lived in Toronto, Vancouver, Montreal, London, Paris, New Hampshire, Cuernavaca, Mexico and now suburban New York, I know we each see the world through glasses colored by race, gender, sexual preference, education, socioeconomic class, nationality and religion, (or none), just to name a few.

Toronto Skyline

Toronto Skyline (Photo credit: Bobolink)

I earn my living, and have since my undergrad years at the University of Toronto, as a writer of journalism and non-fiction. I’ve worked as a reporter for three major daily newspapers, most recently the New York Daily News. I write often for The New York Times, with five business features for them in the past year, with two more to come.

I’m also the author of two well-reviewed non-fiction books, so if you haven’t checked them out, I hope you will. My newest, “Malled”, a memoir of working retail and an expose of low-wage labor in the U. S., is being published in China in June. I’m excited!

I won my National Magazine Award for a humor essay about getting divorced — that’s fairly typical for me. Life’s too short for constant draaaaaaama, and panicking — as they taught us in lifeguard school — usually just kills you faster.

I began writing Broadside in July 2009. Please take some time to roam around the archives.

Here are some of my favorite posts, all from 2009:

Why I read obituaries, and you should too.

— How summer camp changed my life.

— Why being a journalist feels like joining a tribe (in a good way!)

– What it feels like to try to sell your non-fiction book (it sold!)

Thank you for reading Broadside!

I'm Caitlin Kelly, author here.

I’m Caitlin Kelly, author here.

The writer’s week: six editors, two attorneys, an agent and…

In books, business, journalism, life, Media, work on March 10, 2013 at 11:03 pm

What a week it was…

As I write this, our windows are piled high with snow from a huge storm. I was to have driven 90 minutes each way to do an interview at Yale University, but decided to do it by phone instead. I’d planned to do it next week — and had filled my day with other tasks accordingly, but the source will be in South Korea during the time I have to do the piece.

Harkness Tower, situated in the Memorial Quadr...

Harkness Tower, situated in the Memorial Quadrangle at Yale (Photo credit: Wikipedia)

These sudden shifts are becoming routine. I find them exhausting. The story is about a new method for de-salination and he is an award-winning professor of engineering. I’m an English major who has never studied physics, chemistry or engineering. I take a deep breath and give it my best, asking him to review it for accuracy later. He’s a sweetheart,  and agrees.

Monday

I finish up a story for a design magazine, for which I’ve interviewed several architects and interior designers. This one had to wait a month until we found more interesting and up-to-date sources, thereby delaying the income I’d expected to have earned and paid by the time I finish this now. The editor is one of the nicest I’ve ever worked with, and we spend some time on the phone just getting to know one another — where we grew up, her kids and their ages. This sort of conversation is now so rare! Few editors have the time or interest to create and nurture work relationships with the freelancers they so rely on.

Tuesday

I visit The New York Times to meet the new editor taking over the section I’ve produced five stories for since April 2012. It’s been a great run: high visibility, decent pay, fun stories to produce and extremely well-read, often third or fourth of the entire day’s paper. I also just really like my outgoing editor enormously. Sigh.

It’s a tough meeting — every editor is so different in their style, manners, expectations. We go over a copy of my story and she wants major changes, which is rare for me. I’ll have to carve out time already allotted to competing clients. Juggling my time is perhaps my greatest ongoing challenge: finding new client, learning their needs, pitching them and producing.

While there, I catch up with friends in the business section, editors I’ve worked for, a few staff colleagues who have become good friends — and my husband. It’s odd to hug my sweetie in the middle of the newsroom, but he’s OK with it and so are his two male bosses. Bless them!

I meet another editor, a veteran of our industry working on-line of late, for the first time, over lunch. She has just (!) quit her job, almost unimaginable in this awful economy and our troubled industry. “Were they making it stupid?” I ask. Yes, they were. I admire her guts and her principles, and tell her so. We agree to connect on LinkedIn and hope to stay in touch.

We both wonder aloud how long we’ll be able to stay in this industry. We’ve established our reputations, both love writing and are both passionate about the same issues. But passion and desire won’t cut it, we know.

20130310122948

Wednesday

I’d planned to spend the next three days doing nothing but work on my two book proposals. So much for that idea.

I decide to follow up with “Malled”, my retail memoir that almost became a CBS sitcom. But it didn’t go to pilot and I need to find out if, when or how I can revive it. I call a New York agent and email the script-writer in Hollywood. He has to speak to his agent. The number of people one works with in this business is amazing to me sometimes; we all have different timetables and agendas, yet without cooperation, trust and goodwill, we’re toast.

CBS Logo Light

CBS Logo Light (Photo credit: watchwithkristin)

I’m still chasing an $800 payment for a rush job I did weeks ago. I loathe chasing money — and lying assholes who change their tune after making an agreement and getting people to work unpaid until they deign to send out a check. If they ever do.

Thursday

I write another business story for the Times, this one for the automotive section, that I initially researched about two months ago.

I email my editor at Portfolio to get the details on my book’s publication this month in China — and the email bounces back. Has he left the company? I call the PR rep instead.

Half an hour is spent on a phone meeting with a Canadian patent attorney, a friend and colleague of my brother, who is super helpful and blessedly free of charge, advising me of next steps to protect my intellectual property on a new idea I’m discussing with several potential partners. It’s a whole new world, and safeguarding my IP is essential.

I finally find three hours to spend on my book proposal, emailing the agent to reassure her I’m neither dead nor a flake — but scrambling to fit unpaid proposals into an income-producing schedule. She sends a friendly note in reply.

I catch up with my assistant, C., by phone, starting our meeting at 8:45 p.m. I hate working after 5pm, but there’s a time zone difference and we had dinner first. We spend 45 minutes trying to set priorities and strategies. It helps to have someone smart and cheerful to brainstorm with. Working alone at home for almost seven years gets lonely and isolating.

Friday

A phone interview with a scientist. I hope for the best and try to not sound stupid.

An email arrives from someone I haven’t spoken to in a few years, asking me to judge entries for a journalism award. I say yes, and now have work to do on the weekend and a Tuesday night meeting in the city to judge the finalists; it’ll give me a chance to meet two new-to-me writers.

More work on the book proposal.

My latest editor has left Portfolio, I discover. I email the new editor to introduce myself and find out the scoop on my book. Gotta keep an eye on my baby!

malled cover HIGH

Freelancers don’t want to be “paid” in exposure!

In behavior, blogging, books, business, culture, journalism, Media, Money, news, photography, US, work on March 6, 2013 at 2:59 pm
If you’re a freelancer in any field, chances are that you’re being asked, more and more, to work without pay for the “exposure” to millions of potential buyers for your work.
Just say no.
Nate Thayer discussing Pol Pot's trial, July 1997

Nate Thayer discussing Pol Pot’s trial, July 1997 (Photo credit: Wikipedia)

Here’s a link to his site, and some of his email with The Atlantic.com:

After a brief phone call where no specifics were really discussed, and she requested I email her:

Hi Olga: What did you have in mind for length, storyline, deadline, and fees for the basketball  diplomacy piece. Or any other specifics. I think we can work something out, but I want to make sure I have the time to do it properly to meet your deadline, so give me a shout back when you have the earliest chance.

best,

Nate Thayer

From the Atlantic:

Thanks for responding. Maybe by the end of the week? 1,200 words? We unfortunately can’t pay you for it, but we do reach 13 million readers a month. I understand if that’s not a workable arrangement for you, I just wanted to see if you were interested.

Thanks so much again for your time. A great piece!

From me:

Thanks Olga:

I am a professional journalist who has made my living by writing for 25 years and am not in the habit of giving my services for free to for profit media outlets so they can make money by using my work and efforts by removing my ability to pay my bills and feed my children. I know several people who write for the Atlantic who of course get paid. I appreciate your interest, but, while I respect the Atlantic, and have several friends who write for it, I have bills to pay and cannot expect to do so by giving my work away for free to a for profit company so they can make money off of my efforts. 1200 words by the end of the week would be fine, and I can assure you it would be well received, but not for free.

If there is a phrase that causes apoplexy among veteran freelancers, it’s the increasing fantasy that “exposure” — i.e. having millions of people see our stuff, without pay — is worthwhile. Editors now routinely offer freelancers in many fields exposure to their audiences, none of whom are guaranteed to offer us paid work.
I can’t buy groceries or gas with “exposure”, nor get my hair cut or see a dentist. None of them work for “exposure.”
Very few freelancers have the cojones to tell editors offering us this insult to just piss off. Nor do they ever make public that they actually took a stand — what if no one else has? In a crappy economy, everyone’s afraid to lose a client or get a rep for being a diva.
Thayer is right.
Enough already!

Writers aren’t circus bears!

In art, behavior, blogging, books, business, culture, entertainment, journalism, life, Media, work on February 23, 2013 at 12:32 am
Canada Reads 2013

Canada Reads 2013 (Photo credit: gorbould)

Here’s a thoughtful recent essay from Canada’s National Post:

There is a clause on page five of my book contract that states, “The Author must make herself available to the media to promote the work.”…Not only does literary life seem to require a new kind of written personal transparency, the obligations that follow publication seem to have become increasingly more invasive.

How is “available” defined when we can reveal our private lives in real time via a variety of different digital outlets? When accessing almost any author with immediate, unfiltered comment and criticism is a click away? How much does the media, and the public, want, need or even deserve?

As writers feel more and more pressure to be 24/7, real-time public figures, we need to consider those who are disclosure-averse, who prefer to hide away and let their work stand as they have constructed it.

Writing is a solitary act, while publishing is a shared one, and skill at being a likable public figure who gives great readings and interviews is in no way a quality of producing quality literature.

It’s certainly not news that the Internet is not exactly a bastion of thoughtful dialogue and critique — it’s a vile, abusive place that no amount of “haters gonna hate” can ease the blow of. The result of putting oneself “out there” is commonly getting badly beat up, shattering your confidence in yourself and your work…

Exposure can be a terrifying and exhausting process, the demand for the author to step well out into the fray constant…

Being good at self-exposure and promotion doesn’t make you a better writer, it makes you a more popular one.

This resonated deeply for me.

As you read this, I’m at an assisted-living facility about 10 minutes’ drive from my home, doing another public event for my retail memoir, “Malled: My Unintentional Career in Retail.”

I’m not being paid for it, which I sometimes am, (usually $50 to $250 for a small, local event.) A local indie bookseller will be there with a box of my books and a credit card machine. (If I sell them, they don’t count for royalties, i.e. lowering the initial advance payment with every sale, albeit a tiny fraction of the cover price the publisher actually pays the author.)

It’s showtime, folks!

This, my second book, came out April 2011 in hardcover, July 2012 in paperback, but  — like many authors — I’m still out there selling it to the public and press when possible. If it doesn’t keep selling, it will disappear from bookstores, go out of print and die. Staying silent and invisible seems unwise.

Before almost every event I have no idea, really, how many people will show up, or in what mood, or with what level of interest in me or my topic. Someone in the crowd might get nasty. I might fill the room — and not sell a single book. (My book discusses low-wage labor, and both times this has happened was after addressing library audiences in two very wealthy towns, Scarsdale, NY and Westport, CT.)

Frankly, it’s stressful.

The last event I did was in January at a local library on a bitterly cold night. I was suffering terrible bronchitis, my barking cough frequent and loud. To my delight, a friend came, as did a woman who had heard me months earlier, and she brought two friends. One man blurted “I love your book! I stayed up til 1:30 last night reading it.” Which was, of course, all lovely.

Then I asked one audience member, working retail, what she sells: “Clothing, to women your size.”

Holy shit. That hurt! I smiled my usual bland, friendly, I-didn’t-feel-a-thing smile. But her impertinent and bizarrely personal remark still hurts, weeks later.

Writers are hungry to be read, to communicate our ideas and passions, but we’re not schooled or trained — nor eager for, or desirous of, sustained public attention and unsolicited, often anonymous, commentary.

We do this public song-and-dance because we have to, because we’re proud of and love our books and want them to be read as widely as possible. But many writers are ambivalent about, even resentful of, the misleading and false sense of intimacy our public appearances create with audiences.

You don’t know us.

You just know what we wrote. 

When doing public and press events, no matter how stung or annoyed you feel, you have to react quickly and calmly, as I did on live radio with 2 million listeners on The Diane Rehm Show.

And I won’t rant here about the public, permanent and often anonymous “reviews” on amazon, some so vicious they’ve left me shaking: “Bitter, pretentious and lazy, lazy, lazy” wrote one.

Many writers are desperate to be published, and would kill for the chance to garner lots of media and/or public attention. For their work, yes, of course!

But you personally ? To have your looks, personality, clothing, diction, mannerisms and family discussed (and quite possibly dissed) by curious strangers?

Maybe not so much.

If you’re interested in writing-as-process, here’s a two-part interview I gave recently to fellow writer Nancy Christie, whose many questions were intelligent and thought-provoking.

Five essential qualities writers need

In behavior, blogging, books, culture, journalism, Media, work on January 16, 2013 at 4:43 am
Writing exercise 3

Writing exercise 3 (Photo credit: aaipodpics)

Writing — what we read here or elsewhere — is merely the end product, the visible, finished material emerging from a long process that really begins with an idea or a dream or a vision of something. Many people who say they really want to write well and be widely read and maybe even well-paid for it sometimes focus a lot of wasted energy on the wrong things.

They fuss over the font on their blog or their SEO or how to find an agent or what their book cover looks like.

It’s much more basic.

Here are five qualities anyone who wants to write well  — and find a large readership — needs:

Trust

To publish your work requires tremendous trust. First, in yourself, that you have something worth hearing and have the skills to express it clearly and compellingly. Second, in your audience — that there is an audience out there for your work. Third, in your agent, (should you wish to publish  traditionally). Fourth, in your editor(s). Fifth, journalists must also, (with open eyes and a healthy skepticism of “facts”), trust their sources, and their editors and copy editors.

You have to trust in your skills and experience to see you through, even when you’ve never tackled a subject or genre before. It’s like anything else — you can’t grow unless you push yourself into new and untried areas. Given the nature of journalism and publishing right now, being able to move quickly and persuasively into new ways of using your skills is essential to earning a good living.

Humility

Walk into a bookstore or library  — and look around. There are millions of books already in print. In addition to every other form of media out there, from Twitter and Pinterest to movies, TV and video games, these books are competing for your readers’ time and attention. Whose work is currently selling most, to whom, and why? Whose work has lasted for decades or centuries or even millennia and why? Asking readers to give us their time and attention means acknowledging those who have done it so well for so long.

We don’t have to ape them, but the marketplace of ideas is a very, very crowded one.

Confidence

And yet…If you can’t summon the confidence in your voice and ideas and analysis, why would anyone else? If you lack confidence in your skills, take classes and read great writers and see what they do so well. Do whatever is necessary to develop the skill to tell your story. Then do it!

Also have the confidence that your material may have valuable iterations in other paid media, from film and television to theatrical productions to ideas you haven’t even imagined. Re-define “writing” as “intellectual property” and you will start to look at your work very differently, and protectively. (A ferocious agent and skilled entertainment attorney are key to this step.)

Empathy

You can’t be an intelligent or useful journalist without empathy — whether you’re interviewing a politician, a welfare mother, a billionaire banker or a criminal. You have to be able to imagine how the world looks and feels to them and care deeply enough to ask them thoughtful and probing questions.  Same for writers of fiction, whose characters must live and breathe for us as readers.

Decisiveness

What to say, and how to say it and in what detail? There’s no standard metric, no safe dividing line or blinking yellow warning light on our computer or notebook to warn us when we’ve moved from terrific to boring. We choose every word and then we must commit to it, even after the 10th or 20th draft. It has to go the printer! Editors are waiting. Readers expect to hear from you.

Decide what you want to express and get on with it. The only people who can call themselves writers write — they don’t just talk about writing.

I’m finally reading (and loving!) this book, a classic, by Howard Zinsser, “On Writing Well.” It’s funny and filled with fantastic advice. Here are his five tips.

What do you think are other qualities a writer needs most?

A writer’s week

In behavior, blogging, books, business, journalism, Media, work on December 1, 2012 at 12:04 am

Here’s my desk, messy as usual…

In the middle of American Thanksgiving, last weekend — at 12:30 on Saturday — I got an email that made me cry.

Having applied for one of the country’s most competitive journalism fellowships, for which hundreds try each year, I was told I’m one of 14 finalists. They will only choose six, so it’s far from a sure thing. If I win, I’ll receive funding for six months. I go to Washington, D.C. Dec. 10, with only 15 minutes in which five judges will question me further, to determine who will win.

Wish me luck!

I worked this week on two very different projects, another 2,500 word feature for The New York Times business section, my fourth for them since April. I also finished up a 20-image slideshow for the DIYnetwork, an on-line branch of HGTV, focused on interior design; writing wasn’t the skill needed here but a strong visual sense as I pored through dozens of images, chose the ones I think best, then contacted architects, designers, photographers and manufacturers to get their permission.

I pitched a few ideas, but didn’t hear back. I’m still “saving string” — accumulating clips and sources — for my next two non-fiction book ideas as I’ve found a new agent to work with. I hope to write both book proposals in December, unpaid work I never like much but the only way to sell books to publishers; a book proposal, for those who have never written one, is essentially an intellectual blueprint, laying out clearly what you hope to say, to whom and in what detail.

I have to hire a new assistant, something I’ve been putting off, a little — a lot — weary of having to train new people every few months. I’m aware that if I paid $20/hr+ I’d keep them longer, but I’ve yet to see any difference in skill or attitude between people I pay $1o to $15 an hour.

I read a thriller for fun, and am halfway through a great new business book (yes, really) about personal finance, trying to find someone to pay me to review it. I speak next week to a local women’s club, hoping to sell copies of my book, “Malled: My Unintentional Career in Retail.”

I have a few story ideas I need to pitch to magazine and newspaper editors. This is the part of my writing business I enjoy least, busy enough juggling immediate, short-term and long-term projects as it is.

Our only car was in the shop all week for a viciously costly — four-figure — repair, the second one that size in a month. Double whammy, as living in the ‘burbs without a car is hopeless. The good news? I walked my hilly neighborhood at dusk, savoring the terrific Hudson River views, cutting through people’s backyards and made all sorts of discoveries I’ve never noticed in 24 years driving quickly along the same streets. I was inspired and moved by this terrific blog post, featured on Freshly Pressed, about how much the writer saw during his hour-long neighborhood walk.

The trees still have many of their red, orange and yellow leaves and I could shuffle my feet through huge piles of them on the sidewalk, happily feeling like a five-year-old.

As we head into the final month of 2012, I’m trying to plan ahead for 2013. The business of journalism and publishing is changing so quickly, though, it’s hard to know where to best expend my energy.

Next year, if all works out as I hope, I’ll sell two books to publishers, take a six-month break from this hustle with my fellowship income, do more paid public speaking and find more new markets for my work; this year I found nine, three of which didn’t last long. I always prefer, whenever possible, to create long-term relationships with repeat business.

But people change jobs and sometimes a new working relationship fails to pan out for either side.

How was your week?

Giving thanks for…

In beauty, behavior, culture, domestic life, family, Health, immigration, journalism, life, love, world on November 22, 2012 at 12:48 am
English: 1 North Grove Street, Tarrytown, NY, ...

English: 1 North Grove Street, Tarrytown, NY, USA, a contributing property to the North Grove Street Historic District (Photo credit: Wikipedia). This is one of my favorite places in Tarrytown!

Today is American Thanksgiving, a day for eating too much, family squabbles and friends’ doors lovingly opened to “orphans” and “strays”, those of us whose families are too far away or dead or don’t like us very much.t

It’s my favorite American holiday, and it took me a few years living here to figure out why. It’s the one day no one argues over, the one day that everyone — Muslim, Jew, Christian, atheist, Hindu — celebrates with relief that we all made it, relatively unscathed, through another crazy year.

I love how it begins the holiday season, at least for those of us who celebrate Christmas; Canadian Thanksgiving is in early October, which always felt a little early to me.

Every year, newspaper and magazine editors offer a gazillion ways to prepare side dishes. Brine the turkey or roast it? Host, guest or skip the whole shebang? The decisions are all comfortingly familiar.

Jose and I are heading next door to a lovely hotel, in a castle, for our 4:00 meal. No shopping, cooking or cleaning!

Here are some things I’m thankful for this year:

You! Broadside is growing every day, with an array of readers that astonishes me, men and women of all ages and ethnicities, from Australia (hi Charlene and Nigel!) to Vancouver, my birthplace (hi, Rian!) to India, Indonesia, Spain (hola, JPP!) and dozens of other places. I know your time and attention is a rare resource and I’m honored.

My husband, Jose. We’re heading into our 13th. year together. We met online, when I was researching a magazine story about on-line dating and he saw my ad and profile, with the headline “Catch Me If You Can.” We’re very different people in many ways, but we laugh our bums off and work like dogs and I’m lucky to have gotten a good husband on my second try.

The view from our top-floor apartment. We overlook the Hudson River, facing northwest, with a clear blue sky full of jet contrails and military helicopters thudding home to West Point and soaring red-tailed hawks. We see snow and rainstorms sliding across the water and, if we’re up early enough, glittering pink and gold jewels on the opposite riverbank as the rising sun reflects in the windows there. Huge barges glide past every day. On July 4, we can watch six towns’ fireworks at once.

Our town. Tarrytown, NY, named one of the nation’s ten prettiest recently by a major magazine. I love the 127-year-old Tarrytown Music Hall, its oft-filmed Main Street and Goldberg Hardware, still owned and run by the grand-son of its founder. I’ve lived here since 1989, and now run into friends and neighbors everywhere, from my former physical therapist at the grocery store to my dentist at the gourmet shop to my dance teacher at the cafe.

– My work. Journalism has been my world since I was an undergrad at the University of Toronto, so eager to get started, in my first year there, that I showed up at the weekly campus newspaper before classes even began. Through my work, I’ve had the most extraordinary adventures: I spent eight days in a truck with a French-speaking driver going from Perpignan to Istanbul, met Queen Elizabeth, climbed the rigging of a Tall Ship 100 feet to work on a footrope, visited an Arctic village and a remote Quebec commune, and have interviewed everyone from a female admiral to convicted felons, Olympic athletes and the female cop who kept New York’s mayor alive on 9/11. I have been privileged with others’ trust in order to share powerful, compelling stories.

– Supportive editors and agents. I may finally have found my next agent, and this week will finish up my fourth major feature for The New York Times Sunday business section. I need talented people who believe in my skill, willing to tether their own reputation and limited attention to me, to keep moving forward in this competitive and rapidly-changing industry.

– Good health. My mother, at 76, lives in a distant nursing home in extremely poor health. My father just arrived in Hong Kong, after a 16 hour flight, at 83, ready for his latest adventure. I’m fortunate to live in a safe, clean place with easy access to lovely spots in which to walk, hike, bike, golf, kayak, sail, canoe. I have strength and flexibility and my full faculties. I take none of this for granted.

– A new left hip. On Feb. 6, 2012, I had a new artificial hip implanted, a procedure that still awes and amazes me, and which gave me back my life and mobility after 2.5 years of extreme pain. Thanks to Jose’s job we have excellent health insurance and I found a young surgeon I like and trust.

– Friends. Funny, smart, wise, their love and intelligence sustain me.

What are you thankful for this day?

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