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Posts Tagged ‘selling spirits’

Absinthe From The Catskills, Thanks To A Self-Taught Woman Distiller

In business, women on December 29, 2009 at 11:03 am
ALAMEDA, CA - DECEMBER 21:  Bottles of St. Geo...

Image by Getty Images via Daylife

I loved this profile of Cheryl Lins, 56, the first distiller of absinthe in New York. Inspired by a New Yorker article about the spirit, she decided to make it herself.

She happily admits to being obsessed, and her passion has won her devoted clients.

Customers like Astor Wines & Spirits and the bar Louis 649 seem to find her lack of self-promotion sometimes amusing and mostly refreshing. Justin Chearno, manager of the wine store Uva in Williamsburg, Brooklyn, said: “When she walked into the store, I saw she had that thing natural winemakers have — an authentic, obsessive thing. When she said she was selling absinthe, not wine, I was, like, ‘You’re kidding!’ Then I tasted. Her flavors and tastes were just as alive.”

Five years ago, Ms. Lins was living in a yurt in New Mexico. To escape the heat, she came to this small town in Delaware County, chosen for no apparent reason other than instinct. A computer programmer and watercolorist, she tended the fish counter at the health food store in nearby Delhi. Then one March morning in 2006, The New Yorker arrived in the mail. Inside was an article on absinthe.

Though nearly a teetotaler at the time, Ms. Lins became so possessed by the history of the green fairy that she ordered bottles (perfectly legal) from Europe. After several $100 deliveries, frugality took over. She ordered a copper-pot still from Portugal that arrived with “decorative garden ornament” written on the shipping label. Pierre Duplais’s bible of 19th-century distillation techniques became her best friend. She headed to her basement to concoct. Soon, the police were on constant patrol. “They probably thought I was running a meth lab,” she said.

“My first effort was vile,” she recalled. “I burned the herbs.” Eventually her varieties grew in sophistication, absinthe was legalized and friends encouraged her to be a professional distiller. Working as a fishmonger wasn’t a labor of love; distilling became one. “Tactile and sensory, it’s like painting,” she said.

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