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Toughen up, buttercup!

In behavior, books, education, journalism, life, parenting, photography, work on May 23, 2015 at 1:51 am

By Caitlin Kelly

A French laundromat washing machine...quite incomprehensible.

A French laundromat washing machine…quite incomprehensible.

Have you seen this interesting list of the seven habits of the mentally tough? From Inc. magazine, it includes no whining, acting as if you’re in control (even when you’re not) and refraining from the bad habit of freaking out endlessly over…everything.

It seemed quite a contrast from this post, from a blog about what it felt like for this writer when her agent wasn’t wild about her finished manuscript, from Women Writers, Women’s Books:

The sounds you just heard were my dreams and confidence being blown to bits.

Super Agent’s opinion – and she was right – was that I needed to do a major rewrite. The story concept was strong, but the story structure didn’t work at all. She said that she knew the audiences the editors who are interested in me are selling to, and the manuscript as I wrote it wouldn’t be a good fit. In publishing, not being “a good fit” is a death sentence.

You, shakily: But what about the betas, they liked it a lot. [My note: a “beta” is a “first reader”, someone you’ve asked to read your book before your agent and/or editor do.]

Super Agent, calmly: Betas know writing. Agents know the market.

I’m going to be honest with you. This was a very dark day. My lips and hands trembled. For weeks, my breathing would be shallow and intermittent…

It was a Thursday. By Monday, I had pulled myself together. This is not because I’m some kind of hero. I’m not. But what choice did I have? There are only two: leaving it wrong or making it right.* I love my story and my characters. I have big dreams for my career. Super Agent was right on every count. There was only one thing I could do. Write it again. I wrote her an email thanking her.

Then I dedicated myself to taking my magnum opus apart, scene by scene, word by word. It was excruciating, but that wasn’t the only problem. Firstly, I had no idea how to put it back together any better than before. Cue the panic. Secondly, my heart was still in pieces…

I found myself talking to a writer-friend who happens to be an award-winning, bestselling author..when I abruptly spilled to her what had happened and how I felt…

That is when I heard the words that put me back together. She said to me, “This is how it goes.”

I had a similar moment when I received the notes on my second book. “I really liked Chapters 11 and 12,” said my editor. Um…what about the first 10?

I felt the same panic, that I wouldn’t be able to make it good enough. Like the author above, I called a calm friend who said six fateful words: “You’re the mechanic. Fix the engine.”

So I did.

My husband began his career as a news photographer working for a small town newspaper. He had a mentor, a highly accomplished older professional with national experience to whom Jose would proudly mail copies of his published photos.

A manila envelope would return — filled with confetti. Jose’s work. (He went on to a 31-year career at The New York Times as a photographer and photo editor, and helped them win a team Pulitzer Prize for their coverage of 9/11. Here’s his blog.)

But what if he had given up?

Sugar helps!

Sugar helps!

Maybe journalism self-selects people who can withstand pretty harsh criticism, even if it’s painful.

It certainly comes with the territory — our editors, highly-competitive colleagues, determined competitors from other outlets and readers are all quite delighted to tell us when we’ve screwed up. Our ass-whipping is also relentlessly public, whether in comments on a blog or website, nasty Amazon reviews or letters to the editor.

And newsrooms are rarely warm, nurturing places where someone will hand you a tissue if, ego battered, you start crying. No crying!

One super-talented award-winning friend of mine in his mid-40s recently won a prestigious and well-paid year studying, thanks to a fellowship. It was his third attempt.

My first book -- 25 publishers rejected it before Pocket Books said yes

My first book — 25 publishers rejected it before Pocket Books said yes

He did not give up.

I’ll probably re-apply for a similarly difficult-to-win fellowship this year, for the third or fourth time. It’s annoying to keep putting my hand up and never winning, but them’s the breaks.

As someone who’s competed at a national level as an athlete, I know what mental stamina it takes to just keep going in the face of frustration, exhaustion or disappointment.

So I really find it sad and surprising to see how fragile some young women are in the face of fairly standard forms of bullshit — sexism, chauvinism, rejection.

Criticism.

They freak out when people don’t admire their work or quickly promote them or don’t answer their emails quickly or don’t “like” their posts on social media.

Toughen up, buttercup!

I was sent off to boarding school at the age of eight, surrounded night and day by strangers, a place where comfort was elusive, at best. So maybe this is just a habit learned early.

I’ve been fired from jobs. I’ve been mercilessly bullied, in high school and in several workplaces. I’ve survived divorce, four orthopedic surgeries within a decade, criminal attack.

25 publishers said no to this one, too!

25 publishers said no to this one, too!

Both my books, both well-reviewed, were rejected by 25 publishers apiece before they finally found a home.

Whatev.

To some people, I appear mean and impermeable. I’m neither.

But I do know how to armor up.

How many things can you do well at once?

How many things can you do well at once?

It’s an essential skill for anyone who hopes to thrive professionally, and, often, personally. It’s essential to anyone doing creative work, whose income relies on the subjective opinion of others.

Oh, yeah…like…everything.

Here, from the brilliant blog Brain Pickings, is a post about Henri Rousseau, the French painter who worked as a toll collector, taught himself to paint and was nastily dismissed for decades. Without his persistence, we wouldn’t be able to enjoy his gorgeous, complex and mysterious paintings.

Are you mentally tough?

You’ve graduated college! Now what? Ten tips…

In aging, behavior, education, life, work on May 19, 2015 at 1:01 am

By Caitlin Kelly

Victoria College, University of Toronto, my alma mater

Victoria College, University of Toronto, my alma mater

First — congratulations!

Maybe you’re one of those whose cap read Game of Loans.

Maybe you had a full ride and are graduating debt-free.

Maybe you’ve already found your first job.

A few thoughts as you head into off-campus life:

Stay in touch with any professors with whom you had a great relationship

Many students leave college without ever having spoken to a professor outside of class. They might have stuck to email or texts or simply focused only on their grade. Mistake! Every bright, ambitious student who has forged a more personal relationship with a professor, or several, has already significantly smoothed their path to internships, jobs, freelance work, fellowships and graduate school recommendations.

Time to up your wardrobe!

Even if you’re only working part-time or job-hunting, know that almost every opportunity to connect with an adult in your life can open useful doors. But only if you leave a favorable impression. While baggy jeans, sloppy PJs, purple hair and 12-hole Doc Martens might have been your school’s unofficial uniform, you now need to impress a different set of people. Employers!

Same with grooming

Details matter, even if not to you or your friends: raggedy cuticles, chipped nail polish, hair that’s weeks past needing a trim or cut, shoes that need new heels or a coat of polish. You only get one chance to make a first impression.

It's not personal! Armor up, kids!

It’s not personal! Armor up, kids!

Look people in the eye, smile and offer a firm handshake

Many of the people you’ll now be interacting with — whether work colleagues or supervisors — are people of a different generation, and they expect you to arrive with polished social skills. No matter how shy or scared you really might feel, people respond best to someone who looks them in the eye when they speak and who is clearly paying careful attention to what they say.

Scrub your existing social media and keep it clean

No one, I assure you, wants to see photos or videos of your drunken or stoned exploits. Nor angry/obsessive comments about your love life or lack of same. Make sure you have a LinkedIn profile with a terrific recent head-shot and fill it out completely; it’s many employers’ first stop when deciding who to interview for a position.

A blog can be a great sales tool

If you don’t have one — and you have an area of expertise, especially — get started! WordPress themes are free and dead easy to set up. Think of your blog as a 24/7 marketing tool. If it is well-written, free of spelling and grammatical errors and well-illustrated, it can show off a wide range of your skills and some of your personality in a way that no resume can match.

Get a great-looking business card and hand them out wherever possible

Moo.com makes great-looking ones. Al you need is your name, email address, phone number and Twitter handle.

Use a stamp!

Use a stamp!

Attend every conference, event and panel in your desired field or industry that you can afford

Now that you’ve finished with classes and grades as your measures of success and learning, it’s time to start connecting with some of the people you might like to work for. Seek out a few Twitterchats in your field or desired industry. Lurk long enough to see who’s who, but adding smart, insightful comments will make people curious about you and what you have to offer.

Almost every conference offers some opportunity to save costs by volunteering there. And be sure to introduce yourself politely, (see: business cards.) A bright, well-mannered, friendly fresh grad — with a business card and some wit and charm — can make powerful impressions in only one day. (Follow up quickly with the people you’ve met and want to stay in touch with before they forget who you are.)

Informational interviews are a terrific way to gather intel on where to go next

I’m surprised how little-known this technique is as an excellent way to learn a lot about possible careers or graduate programs.

When I considered leaving journalism for interior design — quite a leap! — I interviewed three women working in the field and asked them some basic questions: What do you like best about this work? What do you like least? What are the three most essential skills needed to succeed in this industry?

You can learn a great deal from conducting a focused 20-minute informational interview, including that you really don’t want to do that dream job after all. Arrive at each face-to-face or Skype meeting with a prepared list of 8-10 focused questions, take careful notes, do not ask them to hire you — and send a hand-written thank-you note on good plain stationery, (yes, with a stamp), within two days.

If you can afford to travel for a while, go!

If you can afford to travel for a while, go!

Breathe!

You’ve worked really hard for four or more years. You’ve made great friends, enjoyed a wide range of new experiences (see: scrub social media!), gained intellectual confidence and skills. While “everyone else” might have a job or a plan for grad school or a sexy internship already, take your time to decompress a bit.

Go!

Go!

I think the very best choice any fresh grad can make — if you can afford it financially — is to travel as far and for as long as possible; post-graduation I spent four months alone in Europe, traveling Portugal, Italy, France and Spain and it taught me a lot more about how to be independent. It also helped me win the best experience of my life, an eight-month journalism fellowship based in Paris, whose criteria included language skills and a demonstrated interest in European affairs.

Done!

The rest of your life awaits.

What are your skills really worth?

In behavior, business, culture, food, news, work, life on May 7, 2015 at 12:04 pm

By Caitlin Kelly

BUSINESS OF FREELANCING

In a time when American CEOs now, unapologetically, take home 354 times the wage of their average worker, what we earn is finally becoming a larger part of the national conversation.

From this week’s New York Times, an op-ed by New York governor Andrew Cuomo:

President Franklin D. Roosevelt made the minimum wage a national law in 1938. Years earlier, he said, “By living wages, I mean more than a bare subsistence level — I mean the wages of a decent living.” But minimum wages have not kept pace with the rising cost of living.

Nowhere is the income gap more extreme and obnoxious than in the fast-food industry. Fast-food C.E.O.s are among the highest-paid corporate executives. The average fast-food C.E.O. made $23.8 million in 2013, more than quadruple the average from 2000 (adjusting for inflation). Meanwhile, entry-level food-service workers in New York State earn, on average, $16,920 per year, which at a 40-hour week amounts to $8.50 an hour. Nationally, wages for fast-food workers have increased 0.3 percent since 2000 (again, adjusting for inflation).

Many assume that fast-food workers are mostly teenagers who want to earn extra spending money. On the contrary, 73 percent are women, 70 percent are over the age of 20, and more than two-thirds are raising a child and are the primary wage earners in their family.

I spent 2.5 years — part-time, one shift a week except for holidays — as a retail sales associate for The North Face, selling $600 ski jackets to hedge fund managers from Greenwich, CT headed out to Aspen for their vacation. I made, from 2007 to 2009, $11/hour, a wage some in the U.S. — whose federal minimum is still a paltry $7.25/hour — consider munificent.

I did it because I needed a steady income, even a small one, in the depths of the Great Recession. It was, to say the least, eye-opening, to work for low wages and see how little they bought.

I wrote my last book, Malled: My Unintentional Career in Retail, about this life, including many interviews with other such workers across the U.S.

malled cover HIGH

Many customer-facing jobs, often in retail, food service and hospitality, are deemed “low skill.”

Which — as anyone who’s done one of them — knows is utter bullshit.

Some of the many skills you need to do this work include:

— patience

— excellent listener

— empathy for/with your customer and their needs

— the ability to quickly pick up, retain and use information

calm under pressure

— multi-tasking gracefully and competently

— physical stamina

— emotional stamina

— how to initiate and close a sale

Have you heard the phrase “emotional labor”?

It’s the expectation of customers and management that, even if your feet are swollen and painful from eight hours standing/running/walking without a break, even if you feel ill or nauseated or had to re-open the store barely hours after you closed it (and cleaned the toilets) — you’re happy. Smiling. Perky.

Riiiiiiiight.

One of the least amusing aspects of working through the holiday season, when wealthy shoppers in our affluent suburban New York mall entered the store already laden with pontoons of loaded shopping bags, was being told to be nice(r.)

All the time.

This, as you face long lines of shoppers who, by the time you can help them — (stores cut labor costs by under-staffing, even during busy periods), are pissed off and taking it out on you — not the staffing/scheduling software your company paid millions for.

That’s emotional labor.

Malled's Chinese version

Malled’s Chinese version

There’s a current trend in the U.S. — where labor union participation remains at an all-time low despite record corporate profits and stagnant wages — called Fight for 15.

The movement wants a wage of $15/hour for low-wage work; a day or week’s wages for workers in places like India, China, Nicaragua — where they make most of the clothes we sell and wear.

But it’s still very little income if you live in a large American city.

I’m forever fascinated by what people are paid and how they — and others — value their skills. Most of us have to work to earn a living, and many of us will do so for decades. Most of our lives will be spent earning an income for the skills we have acquired.

Time is money!

Time is money!

As a fulltime freelancer, knowing how to negotiate is one of my top skills.

It’s also a skill many women fail to acquire or practice — women offered a salary far too often say “Thanks!”, grab it and begin.

Men, statistically, have been shown to negotiate for more. They also get it.

You don’t ask — you don’t get.

One of my favorite books on this issue is called Women Don’t Ask, and I highly recommend it.

I grew up in a family of freelancers and have also spent much of my journalism career without a paycheck.

I know that negotiating is every bit as essential to my income as knowing how to write well and meet a deadline.

One example: a major magazine assigns me a story, the fee $2,400. The “kill fee”, i.e. if the story cannot be used, was $600 — a loss of three-quarters of my income. Nope, I said. They raised it to $1,000. The story, for reasons completely beyond my control, couldn’t be used; they offered me more than the agreed-upon fee.

But what if I hadn’t asked for more in the first place?

I also network, every single day, with other writers at my level; only by sharing information, candidly, can we know what people are actually paying — and not just jump at the first lowball offer.

You also need to be extremely honest with yourself and know what the current marketplace most values in your industry; if your skills are weak or out-of-date, you’re not going to be able to effectively compete and negotiate for more.

It’s scary to operate without a safety net, the security of a paycheck and paid sick days. But I thrive on the freedom to set my own hours, to work when and where and for whom and for how long I deem necessary. I set my own hourly rate — $225/hour with a one-hour minimum for coaching and consulting — and work only with clients I know will help me meet my goals, both intellectual and financial.

images-2

It’s a sadly American mindset, in a nation addicted to freedom and liberty, to see how dismissively many workers are treated and how little they’re paid.

And how many put up with it.

The tribe meets…

In behavior, blogging, books, business, culture, education, journalism, work on May 4, 2015 at 3:32 pm

By Caitlin Kelly

The late, great NYT writer David Carr, a lively and funny speaker at many such events

The late, great NYT writer David Carr, a lively and funny speaker at many such events

1. A unit of sociopolitical organization consisting of a number of families, clans, or other groups who share a common ancestry and culture and among whom leadership is typically neither formalized nor permanent. 

Whether you write poetry, fiction, journalism — or unanswered emails — writers’ conferences are the place where the tribe finally meets.

In the past few weeks alone, there’s been AWP, the AHJC, The Washington Independent Review of Books and ASJA.

You might be a high school student trying to choose a college writing program, or her mother, seeking advice after decades of experience, like the Texas woman I mentored.

You might be a Toronto tech writer teaching us all how to use Twitter by tweeting with a few astronauts in the International Space Station.

You might be a legendary biographer telling us how gender affects your choices.

Legendary celebrity biographer Kitty Kelley and I at a recent books festival in Bethesda, Maryland, where we were both speakers. She was so much fun!

Legendary celebrity biographer Kitty Kelley and I at a recent books festival in Bethesda, Maryland, where we were both speakers. She was so much fun!

We meet to compare scars — rejected manuscripts, lousy agents, silent editors, killed stories, the-fellowship-we-didn’t-win (again!).

We meet to celebrate triumphs — the fellowship finally won, the grant, the residency, the award(s), the teaching position(s.)

We meet to fiercely hug people we’ve only spoken to, for months, maybe years, by email or Skype or in writers’ online groups.

We meet to learn how to (better) use social media, how to conduct research more effectively, how to sell to trade magazines, how to avoid being sued and having to sue a deadbeat publisher.

We meet to hear how to win a fellowship that, as one dear friend said so well, will pay us more to not write a word for a year than a year’s hard work writing.

We — professional observers — get to see who arrives wearing cowboy boots or a very large hat or a silk floral dress.

We — paid to listen carefully for our living — hear who offers a loud monologue to a polite-but-bored fellow writer.

Like every ambitious professional — whether 10 minutes into their career or decades — we’re all eager to learn new skills and polish the ones we have. We want to hear what the latest technology tools can do to help us work better/faster/more efficiently.

My first book

My first book

It is a very small world, and one where an incautious word chattered in a hallway, or over lunch or in the ladies’ room, or tweeted in haste, can haunt you years later.

A powerful player who shared my lunch table in Bethesda a week earlier — where I spoke on a panel at the Washington Independent Review of Books meeting — passes me in the Manhattan hotel hallway a week later at the annual conference of the American Society of Journalists and Authors, which just ended and which I also attended.

A writer who moderated a panel in Maryland now sits as an audience member in Manhattan.

My story in July 2014 Cosmopolitan (U.S. edition)

My story in July 2014 Cosmopolitan (U.S. edition)

The rooms are perfumed with that writer-specific blend of insecurity/ambition/ego/nerves/excitement/hope/dread/fear…

We’re bound to — as I did — run into the woman whose fellowship I have applied to three times (so far) but never won.

We’re bound to run into the younger writer we taught or mentored whose career has sky-rocketed while our has not — offering them, our brightest smile tightly fixed, our congratulations.

We’re bound to run into a colleague we love and admire who finally, deservedly, got a fantastic fellowship — and the one we’ve loathed for years now crowing over her six-figure advance and/or annual income.

Like other creative fields — acting, art, film, dance — there is no level playing field. Even if we never publicly acknowledge it, we all know it; talent does not guarantee financial success. Hard work may never produce the results — prestige, respect, national attention — some of us so crave.

photo(45)

People you love personally may flail for years creatively while people you find socially vile thrive and chest-beat via social media to remind us all how amazing they are.

All the academic credentials — the costly BA, MFA, even (maybe especially), the Phd — can’t protect a writer from a book that just doesn’t find a publisher or fails to net glowing blurbs or reviews from the right people.

The tribe knows that.

You can, always, hide deep within its folds.

The love of learning

In behavior, blogging, education, life, work on April 28, 2015 at 3:00 pm

By Caitlin Kelly

Victoria College, University of Toronto, my alma mater

Victoria College, University of Toronto, my alma mater

I attended two schools of higher education, as different from one another — as the British say — as chalk and cheese.

I did four years of undergraduate work at the University of Toronto, Canada’s toughest university. Our professors were world-class scholars, some of them terrifying in their capes and bow ties, quoting in Latin or German or Greek.

We didn’t dare speak to them outside of class, and rarely during class. They had little idea who most of us were — lost in a sea of 53,000 students across a downtown campus so large it took me 20 minutes to walk from one side to the other.

I later attended the New York School of Interior Design, where I also now teach occasionally, and found a totally different experience: warm, welcoming, demanding but supportive. I love its bright red door on the north side of East 70th., ducking into Neil’s Diner down the street for a coffee before or after class.

Our classes were small, our teachers consistently insisting on our excellence. I loved it all. OK, except for drafting.

I decided not to switch careers, but don’t regret a minute of the thousands of dollars I spent there. I loved my classes and have developed a strong and solid alternate skill set.

I learned how to canoe at camp -- useful when we went to Nicaragua

I’m happiest as an experiential learner — which is why journalism is such a good fit for me. Here, on assignment in Nicaragua, for WaterAid

Learning can be fun, exhilarating, inspiring.

And exhausting.

So, too, can teaching.

Not because simply transferring skills and knowledge is pedagogically complex. People learn at different speeds, with different levels and styles of intelligence, aptitude or interest.

Did you see this extraordinary recent story about an American professor who failed his entire class?

After 20 years in the classroom, he lost it.

malled cover HIGH

Last Saturday I attended and spoke at a writers’ one-day conference in Bethesda, Maryland; I was on the day’s final panel about how to turn a print career into a book.

I’ve been writing for a living for decades — why bother listening to all the others?

What’s left to learn?

Lots. If you’re open to it.

I sat beside legendary biographer Kitty Kelley at lunch and heard delicious out-takes from her book about Frank Sinatra as we ate our sandwiches.

I heard a law professor describe her solution to the exact problem I’d just faced in my own classroom and asked her if she’d advise me more in future.

I heard one biographer describe how much — after years of work — she decided she loathed her subject, Harold Ickes — and gave all her materials to another writer. What generosity!

BUSINESS OF FREELANCING

This week I’ll teach my two college classes, as usual, on Thursday.

Then, all day Friday and Saturday, I’ll sit in stuffy hotel meeting rooms for the American Society of Journalists and Authors’ annual conference in New York City, and learn as much as I possibly can — about new markets, about how to do social media better, about how to improve my thinking and writing.

I’ll meet old friends from across the country, and make some new ones.

Learning is something we do, ideally, until the day we die.

How about you?

Do you love learning (or teaching)?

The having (or not) of faith

In aging, behavior, blogging, books, business, culture, design, education, life, religion, work on April 19, 2015 at 12:35 pm

By Caitlin Kelly

The Paris Unity March, Jan. 11, 2015. Faith in action -- that collective community response still matters

The Paris Unity March, Jan. 11, 2015. Faith in action — that collective community response still matters

I married a PK, a preacher’s kid.

Jose’s father was a Baptist minister in Santa Fe, New Mexico. His parish numbered about 30 — with a church large enough to hold 200. He faced many empty pews, yet kept on going.

His mother was a kindergarten teacher.

She was, he says, the epitome of faith.

Money was often tight and Jose, the sensitive, often worried baby of the family, sometimes wondered if everything would be OK.

“Have faith,” his mother told him.

We tend to talk about faith in narrow religious terms, as faith in a deity or a set of guidelines.

I’m interested, here, in the faith we place in ourselves, in one another and in the world around us.

Without it, without even a shred of it, we’re paralyzed. Too scared to move.

I started selling my creative work to strangers when I was 12. I sat on a Toronto street corner and sold bead necklaces. At 15, I sold my home-made stationery and at 18, my photos — and was gratefully stunned when one of the city’s top fashion photographers bought one.

Maybe that flickering flame of faith in myself, in my nascent skills, in my ability to connect with others who found value in my work danced a little higher then.

Yes, this machine will work. If we feared it wouldn't, then what?

Yes, this machine will work. If we feared it wouldn’t, then what?

Without faith in ourselves we’re lost.

Without faith in our parents — to guide, teach, protect us — we feel un-moored and unsafe.

Without faith in our intelligence and stamina, we can’t accept that learning can be exhausting and difficult.

Without faith in our elected and appointed officials, we can’t function — imagine the rage and distrust so many African-Americans are feeling in the face of the five unarmed black men recently shot in the United States by police.

It takes tremendous faith to forge ahead in the face of despair, illness, fear and anxiety.

To wake up with pennies in your pocket and to find the faith that, somehow, things are going to get better.

To face a diagnosis that terrifies you, and keep putting one foot in front of the other.

To inhabit a home that once welcomed  your husband or wife, now fled to the arms of someone else, wondering if anyone, anywhere, will ever love you again.

I think faith is forged in the fire of fear.

Phoenix-like, we have to rise from the smoking embers of what-we-thought-would-happen, while we figure out what happens next instead.

Without some solid skills we know we can trust, without friends and family who know and believe in the best of us, without some notion it will all be OK, we’re toast.

Having survived some horrendous episodes in my own past — a mentally-ill parent, family alcoholism, divorce, job loss, criminal attack — I know I’ll make it through. Somehow.

Faith + I’ll-get-through-this-somehow = resilience.

The past few weeks, for a variety of reasons, have demanded I stolidly move forward, in spite of sometimes paralyzing doubt in a few outcomes. Without the faith I’ll survive them, emotionally and physically, I’d consider staying in bed in the fetal position.

IMG_1529

Instead, I went out this weekend to play softball with my co-ed pickup team, a posse of people, some 50 years apart in age, that I’ve known, loved and shared post-game, beneath-the-trees lunches with for a decade.

I stepped up to the plate, picked up the bat, wondered, in my first game of the season what would happen next — and hit a single.

Do you have faith in yourself?

In others?

The writer’s life — MIA sources, LOIs, the quest for ideas

In behavior, business, culture, journalism, Media, news, US, work on April 7, 2015 at 12:11 am

By Caitlin Kelly

The New York Times newsroom

The New York Times newsroom

As some of you know, I make my living as a full-time freelance writer, with work published many times in The New York Times, in Marie Claire and Cosmopolitan, and on-line for Quartz, Rewireme.com, Investopedia and many others.

Samples of my work are here, if you’re interested. I’m always looking for new clients!

The first quarter of 2015 has been seriously weird.

While in England in early January, I reported two fun stories for Our Minutes, a website devoted to watches. I also went out to High Wycombe, a suburban town 45 minutes from London, to report on a well-established social service organization, one that their major funder considered extremely innovative. I spent a full day there and interviewed six people, plenty of data for an 1,800 word story.

This was to have been my first piece for a major international magazine. A big deal. A chance to impress a new client.

The editor, as is typical, had a few questions after reading my story, which I sent along to my sources. They failed to answer two of them — so I persisted.

Silence.

Multiple emails and phone calls went un-returned. This was a bizarre first for me in 30 years of journalism.

I finally emailed their funder, reluctant to embarrass the group, but stymied.

They had shut down.

BUSINESS OF FREELANCING

That would have been difficult and unlikely enough, had a similar thing not happened a month earlier with a different story, a long (3,500 word) feature for a major American women’s magazine. I’d spent weeks on it, eight hours alone with the profile’s subject, a woman with a long and impressive track record in her field. I’d spent more hours interviewing a dozen of her family, friends and colleagues.

The editor liked my first draft and we were set to start on revisions when I saw a story about the woman in The New York Times — being investigated by the mayor for an ethical breach.

Boom! That story?

Dead — in magazine parlance, literally, killed.

I was, as is only fair, paid in full for my work; I can’t control the ethics or behaviors of the people I cover. I choose people and groups with a proven track record. I’m neither naive nor gullible.

But this? Two stories exploding in two months, both before (thank heaven!) publication?

Now I wonder how much tougher I’ll need to be with every single person, company and organization I think is worth covering.

I interviewed 104 people for this book -- all original interviews. Yes, they're real people!

I interviewed 104 people for this book — all original interviews. Yes, they’re real people!

For someone who — like Scheherezade — stays alive only by telling story after story — this is a daunting prospect.

I’m not sure what’s happening these days, but wrangling sources — i.e. finding real people to talk to me and be quoted and/or photographed for a story — is getting tougher. Even those who agree tend to disappear on deadline. Failure is not an option! Without sources, I have nothing to write, sell and get paid for.

People who fantasize about freelance writing full-time picture a life of ease — up at the crack of noon, Auntie Mame-style, noodle about, make some calls, write something the editor loves, prints and promptly pays for.

Riiiiiiight…

20131111171501

I enjoy what I do, but it is, always, a hustle: for new clients, for more work from existing clients, finding interesting stories to tell, finding sources willing to speak on the record.

The Times, for years an anchor client of mine, recently severely slashed its freelance budgets, cutting loose several people with columns that had run there for years.

So I’ve been sending out LOIs — letters of introduction — letting editors who don’t know me or my work know that I’d love to work for them.

The problem?

Pay rates can be laughably low for even the most august and putatively well-off, so when they write back, (if they do), you discover, for example, that Harvard’s alumni magazine offers — wait for it! — 50 cents a word.

That’s $500 for 1,000 words, a story that would pay $2,500 from a Conde Nast publication, possibly even more.

Harvard’s current endowment? $36.4 billion — as of June 2014.

You have to laugh, really.

Then move on.

My story in July 2014 Cosmopolitan (U.S. edition)

My story in July 2014 Cosmopolitan (U.S. edition)

One of the interesting challenges of writing journalism is that of playing man-in-the-middle — finding and wrangling good sources while also pleasing your editor(s.) Writing skills matter, of course, but terrific people skills, the willingness and ability to negotiate diplomatically for everything from contract terms to whether someone is on or off the record, are also paramount.

When these two stories headed for the delete pile, I kept my editors in the loop every step of the way to let them know this might happen.

Personally, I was deeply embarrassed, worried, stupefied by my hard work simply going to waste through no fault of my own. But I couldn’t just focus only on my many feelings — these editors have magazines to fill, deadlines to meet and demanding bosses of their own to please.

When you work alone at home, year after year, often never even meeting your clients face to face, it’s too easy to forget that you’re part of a team, only one link in the editorial supply chain.

Writing journalism means remembering that you’re one domino in a long line — and if one falls, others will as well.

If you’ve been following the Rolling Stone debacle (?)…

It all begins with trust:

— trust that your sources are being truthful

— that they (if you’re interviewing by email) are in fact the people you think they are

— that you, the writer, have done your due diligence and aren’t handing over a pack of lies to your unwitting editor.

It’s a big responsibility and one I never take lightly. At lunch a few years ago with a fellow veteran, we discussed the very few times we had made an error in our work — and how physically ill it made us feel. If you’re not a perfectionist, this isn’t the job for you.

Here’s a recent popular post I wrote about this life.

After 31 years, life begins outside the NYT newsroom…

In aging, behavior, business, journalism, life, photography, work on March 31, 2015 at 2:53 pm

By Caitlin Kelly

Michele McNally, director of photography for The New York Times, pays tribute to Jose as colleagues gather round

Michele McNally, director of photography for The New York Times, pays tribute to Jose as colleagues gather round

My husband, Jose Lopez, has had a career few can match — eight years in the White House press corps, photographing Ronald Reagan, George H.W. Bush and Bill Clinton. He’s flown on Air Force One and been in the Oval Office.

He covered the end of the Bosnian war, sleeping in an unheated shipping container, unable to shower for six weeks, his Christmas “dinner” a packet of chicken soup.

Our amazing local bakery, Riverside Bakehouse in Ardsley, NY, made this great cake -- on 2 days' notice. I wrote the headlines (Arthur is the publisher; Zvi a colleague)

Our amazing local bakery, Riviera Bakehouse in Ardsley, NY, made this great cake — on 2 days’ notice. I wrote the headlines (Arthur is the publisher; Zvi a colleague)

He traveled to Rekjavik to cover a summit with Gorbachev.

For a decade, he also chose and mentored young photographers through The New York Times Student Journalism Institute, creating a new generation of talent — some of whom now work at the Times.

His goodbye cake was enjoyed by all

His goodbye cake was enjoyed by all

His own blog, Frame 36A, is here.

And here is his story on the Times’ Lens blog.

He covered two Olympics and five Superbowls and then worked for 15 years as a photo editor in sports, Foreign/National, real estate, business and — lastly — as photo editor of the NYT Now app, working with men and women half his age.

He leaves the newsroom today — 31 years after arriving from his first few newspaper jobs in Texas and Colorado, a cocky young guy with a thick head of hair.

The great "Grey Lady" has some fun staffers! Cornelius, a fellow NYT Now app colleague...

The great “Grey Lady” has some fun staffers! Cornelius, a fellow NYT Now app colleague…

Gulp!

It was a very difficult decision for him to leave — he loves his work and his colleagues — and one we did not make lightly; great journalism jobs within great organizations have become unicorns.

But this buyout offer was munificent, and he still has excellent skills and boatloads of energy he’s bringing to his job search.

It was an emotional afternoon and evening as staff and freelance photographers, editors and reporters lined up to hug him fiercely and to wish him well. I was so touched, although not at all surprised — having written freelance for the paper for decades and knowing many of these people as well — to see how well-loved and deeply respected he is.

There were staffers barely out of college and retirees who came back to the newsroom — and a nearby bar after work — to congratulate him.

I love this tradition! Every time a NYT staffer leaves, they mock up a fake NYT front page with funny/loving headlines, stories and photos...here are pix of Jose from 1984 onwards, the year he arrived

I love this tradition! Every time a NYT staffer leaves, they mock up a fake NYT front page with funny/loving headlines, stories and photos…here are pix of Jose from 1984 onwards, the year he arrived

Jose blends the unusual and terrific mix of tough-as-nails under pressure and diplomatic, gentle manners. (Very Timesian!)

More essential to a job search in 2015 — he combines the gravitas and deep wisdom of a career news photojournalist with the most up-to-date digital skills he used selecting images for the NYTNow app.

On to the next adventure!

Millennials want free news — so who’s going to pay for it?

In business, culture, journalism, Media, Technology, television, work on March 22, 2015 at 11:42 am

By Caitlin Kelly

The late David Carr, NYT media columnist, dead at 58

The late David Carr, NYT media columnist, dead at 58

From the Nieman Lab:

In addition to the broader survey data, researchers did deeper interviews with 23 millennials in three different locations around the country. Those interviews revealed a reluctance among some interviewees to pay for news online.

“I don’t think you should pay for news,” Eric, a 22-year-old Chicagoan, said. “That’s something everybody should be informed in. Like, you’re going to charge me for information that’s going on around the world?” And then there’s 19-year-old Sam from San Francisco: “I really wouldn’t pay for any type of news because as a citizen it’s my right to know the news.”

A sample of 23 is small and not, per se, worth commenting on, but the larger report is well worth a read if you’re at all interested in the current production and consumption of news; as a career journalist, I am!

It’s no secret that journalism is in deep trouble a period of disruption as digital media have claimed readers and advertising dollars from print, whether newspapers or magazines.

In the year 2008, 24,000 journalists lost their jobs, (I lost mine in 2006), and many of them left the industry for good, fleeing to new careers if they could find one.

The New York Times newsroom

The New York Times newsroom

In nine days, my husband leaves his workplace of 30 years, The New York Times. He has loved it and is leaving by choice, having accepted a buyout package that will never again be as generous, and one we need to secure our retirement.

He’s had an amazing run — including photographing two Olympics, (Atlanta and Calgary), three Presidents, multiple Superbowls and the end of the Bosnian war before working another 15 years as a picture editor inside the newsroom.

While he is retiring from the Times, he’s now seeking a new full-time position as it’s another decade before full-time retirement is an affordable option for us.

As two journos who’ve been doing this work since we were undergrads at college, (he in New Mexico, I in Toronto), we know what it still takes to produce quality journalism:

Money!

Talent

Software developers and designers

Time (to find and develop deeply reported stories)

A skilled team of tough editors — copy editors, section editors, masthead editors, photo editors

Photographers

Graphic designers and page designers

Reporters

Columnists

Paying subscribers and advertisers

Several major newspapers, as the Chicago Sun-Times did in 2013, have actually fired their entire photo staff and either relied on readers to submit their images or asked their writers to snap pix with their cellphones and/or shoot video while out reporting.

Madness. (Cheap, affordable, looks great to the bean-counters.)

The Paris Unity March, Jan. 11, 2015, which I attended and reported on here at Broadside

The Paris Unity March, Jan. 11, 2015, which I attended and reported on here at Broadside

One of the sad truths about technology is that it offers the misleading illusion of ease — i.e. ready access = skill.

Nope.

Thousands of people now style themselves as writers and photographers simply because they can hit “publish” on their home keyboard or snap some cellphone pix and upload them to Instagram.

It’s a fallacy, and one that journalism doesn’t help by keeping its production line, and the costs of hiring and retaining quality, essentially invisible to its consumers.

Do you trust the media? Should you?

Do you trust the media? Should you?

I think most of us realize that the steak we eat or the car we drive or the table we sit at are all products of a long production line of design, growth, production, manufacturing and distribution. We know they are businesses whose role is to earn profit.

Not so much for the naive/ignorant who think “news” is something that magically just appears on their Twitter feed or Facebook pages.

But the move is toward mobile consumption of news, as this 2013 Poynter Institute report explained:

This is why news organizations should shift to a mobile-first approach immediately. This doesn’t mean we ignore the desktop, but prioritize mobile over it — make mobile the default everything. When brainstorming a new product, start with a phone or tablet design and work backwards to the desktop. Set performance goals based on mobile performance over desktop. Conduct research that emphasizes mobile over desktop behavior. Put mobile numbers at the top of analytics reports. Compare competitive performance on mobile numbers first, desktop second. We need to immerse ourselves in devices and become a student of the industry…

Above all, we need to invest and experiment like never before. Whatever you’re spending now, triple it.

“When the Web was new, many of us went online with creativity and energy,” says Regina McCombs, who teaches mobile at Poynter. “Now, faced with even bigger potential and pitfalls for developing — or losing — our audience, most of us are getting by with as little investment as we can. That’s scary.”

Voters, readers, viewers, listeners, the curious and engaged — in order to learn what’s happening in the world, whether in our town or 12 times zones distant — still need smart, tough, skilled, disengaged, (i.e.  as objective as possible), trained and ethical reporters with boots on the ground.

Noooooo. Don't take my job away!!!!

Noooooo. Don’t take my job away!!!!

While the Associated Press is now using robots to write sports and business stories, many of us still want our news, whether consuming or producing it, to come from real people with real editors who will question their facts and assumptions hard before publication or broadcast.

In an era of racing to clickbait, it’s even more essential — (she harrumphed)–  to have some clear idea where the “news” is coming from and through what lenses and filters.

Here are six ways that digital journalism differs from print, from Contently; one of them, written with chilling casualness, by a young digital journalist:

The sourcing requirements for print outlets can be so stringent that I often joke a print writer must quote a professional astronomer before claiming that the sun will rise in the morning. Yet online, authors are commonly allowed—and even expected—to exert their own authority. And even when they cannot claim to be experts, many bloggers use their inexperience as a way to write from the perspective of a novice.

Again, this comes down to speed. Online writing has such different sourcing standards than print because it’s much easier to hyperlink to source material instead of explicitly attributing and fact-checking information.

The bold face above is mine — this is exactly my point.

I have zero interest in the “perspective of a novice”, for fucks’ sake.

On Isis? On the economy? On climate change?

And fact-checking? Yes, I want that, too. (Many of my magazine pieces are still subject to independent fact-checking.)

“Free” or cheap news doesn’t mean, or guarantee, excellent.

 

 

 

 

Cotton years, cashmere years — what full-time freelance is really like

In behavior, blogging, books, business, journalism, work on February 17, 2015 at 1:04 am

By Caitlin Kelly

The New York Times newsroom

The New York Times newsroom

Many of you have — or want — a full-time job. One with paid vacation, benefits, a boss, colleagues. Maybe an office of your own.

But one-third of Americans are now working as I do, freelance, temp or on some sort of contract. At tax time, we look forward to a thick stack of 1099s, the forms sent to us (and the IRS!) by every client who we billed for more than $600 per job. We can also claim a raft of business expenses as deductions, from car repair to a new computer to travel to a distant conference.

I recently spent four weeks in Paris and London; while in England, I reported three stories. I plan to write off my airfare and some of my costs as well as I clearly produced paid work while there.

My last staff job was working as a reporter for the New York Daily News, the sixth-largest newspaper in the U.S. I had a big laminated press credential I wore around my neck on a metal chain. It showed everyone I was one of the cool kids, working press conferences and stake-outs and racing every day, sometimes physically down the street, to beat reporters from the New York Post and New York Times; (they always showed up wearing silk and linen — starting Times salary being a cool $90,000.)

I enjoyed having a paycheck, the job less so. I was let go in June 2006 and have been full-time freelance ever since, a sort of work I had done many times before then as well. I apply occasionally for a full-time job but my heart isn’t really in it; I’ve already worked for three big daily papers and had the most fun there one can have and get well-paid for it. (As many of you know, the newspaper industry these days is about as steady and viable as a whaling ship fleet.)

I wrote about my trip to Corsica for The Wall Street Journal

I wrote about my trip to Corsica for The Wall Street Journal

But freelancing is a way of life that some people just aren’t cut out for.

How about you?

You must hustle every single day. If you slack off, you have to hustle twice as hard (vacation, illness) to make up for lost time

Clients come and go: editors get fired, move to Thailand or Berlin, take maternity leave and don’t come back. Entire magazines shut down overnight. Relying on a steady set of clients means you better have a lot of them. I see them like a pack of sled-dogs — you need a bunch of them, all pulling hard, in case one goes down or gets injured.

You have to be self-reliant. Tech support? Supply closet? Training sessions? Hah

You’re the CEO, CIO, CTO, CFO, R & D, sales, marketing, distribution, payroll and the janitor. No one is standing by to help you so it’s up to you to find, create and nurture those relationships. You also need to set aside some of your income for this stuff.

Nope! Not til the workday's done

Nope! Not til the workday’s done

Working alone at home requires self-discipline

No one cares if or when you clock in or out. No one cares if you sell a thing. It’s all up to you! But, on the other hand, no one is standing in your way if you decide to double or triple your income this year — a feat all but impossible in any staff job. Your earnings are up to you. But you have to put your bum in the chair and get on with it. I’ve only turned on the television in working hours during major news events, and now just check Twitter instead.

Your networks will save you, time and time and time again

Paradoxically, you’ll need other professionals in your life far more as an independent worker than you probably ever did in a staff position. Whether you need advice on contracts or rates or how to handle a PITA client, you’ll need to find, join and nurture a wide range of professional networks so you’ve got access to people you can trust when you need their help. You also have to give it! I belong to more than four separate writers’ groups — one with 2,300 women writers in it — and check in with them daily. I find new markets, ideas, insights and offer my advice when possible; what goes around comes around.

My desk, in the corner of our living room

My desk, in the corner of our living room

Social media matter more than ever

You need to find sources, fast. You need advice, fast. You need to boost your brand’s visibility. Your new book needs thousands of eyeballs. Your networks will come through for you — if you’ve been a good egg for them as well.

Mentor whenever and wherever possible

The freelance world is filled with clueless, helpless newbies. They can suck you dry! Give them your help when you can; charge for your expertise the rest of the time. (I coach, $200/hour.)

Stay healthy!

Making time for regular exercise, social events, lots of sleep and healthy food choices will keep you ready to work hard. I work a standard six to eight hours a day, five days a week. I very rarely allow work to leak into my nights and weekends. Yes, that lowers my income. It also reduces my stress!

My story in July 2014 Cosmopolitan (U.S. edition)

My story in July 2014 Cosmopolitan (U.S. edition)

Have little to no debt, low overhead and a cushion for slow payments

The hardest part of freelance? Not finding work or clients. If you have skills, charm and hustle, you’ll find them. But even the biggest — sometimes always the biggest! — can take months to pay you. In the meantime, you still need food, rent, gas, health insurance, haircuts. A life! I have a $16,000 line of credit through my bank and two low-interest credit cards. But I never work without a contract and insist on payment 30 days after receipt of invoice.

Forget the word freelance. You run a small business

Too many people fantasize wildly about the incredible freedom they’ll have once they work for themselves. Yes, you will. But the romance fades mighty fast when your payments are months late or your work dries up (see: cotton years) or you end up, as I did in March 2007 for three days, in the hospital with pneumonia — from overwork and exhaustion. You must decide on your income goals and do everything in your power to make them real. It’s not a cute hobby working from home. It’s a business.

Your business!

Does freelancing appeal to you?

 

 

 

 

 

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