If one more privileged white woman tells me to be confident…

By Caitlin Kelly

Have you noticed the recent spate of wealthy, white, powerful women — Arianna Huffington (who refuses to pay writers at HuffPost), Sheryl Sandberg and now Katty Kay (BBC anchor) and Claire Shipman — selling books telling the rest of us to, you know, man up already?

Katty Kay, BBC presenter and author
Katty Kay, BBC presenter and author

Great post from Amanda Hess at Slate:

The Confidence Code is a kind of Lean In: Redux, and like Sandberg’s book, its mission is to vault America’s most ambitious women into even higher echelons of power. Also catering to this set: The 10 Habits of Highly Successful Women, a new collection of testimonies from powerful gals, and the just-released Thrive, in which Arianna Huffington advises readers to focus on the “third metric” of success, well-being. (This one’s for women who have already read about securing the first two metrics—money and power, obviously). The Atlantic also took time this month to ask why female CEOS are holding themselves back in comparison to their male peers. (Can you believe Save the Children CEO Carolyn Miles made only $403,857 in 2012? Sounds like somebody needs to “lean in.”)

Why is this genre enjoying such a moment right now? A few years ago, in the wake of the financial crisis, the think piece du jour centered on how overconfident men were a danger to themselves and their country. Now, women are being told to ape these poisonous personality quirks for feminist life lessons. Buy these books and you, too, can become a successful blowhard.

Now it’s a cover story in The Atlantic:

We know the feeling firsthand. Comparing notes about confidence over dinner one night last year, despite how well we knew each other, was a revelation. Katty got a degree from a top university, speaks several languages, and yet had spent her life convinced that she just wasn’t intelligent enough to compete for the most-prestigious jobs in journalism. She still entertained the notion that her public profile in America was thanks to her English accent, which surely, she suspected, gave her a few extra IQ points every time she opened her mouth.

Claire found that implausible, laughable really, and yet she had a habit of telling people she was “just lucky”—in the right place at the right time—when asked how she became a CNN correspondent in Moscow while still in her 20s. And she, too, for years, routinely deferred to the alpha-male journalists around her, assuming that because they were so much louder, so much more certain, they just knew more. She subconsciously believed that they had a right to talk more on television. But were they really more competent? Or just more self-assured?

This is simply too rich.

The majority of women living in poverty, working and in old age, never made a decent wage and/or took time off to raise children. Many of the millions of low-wage workers in retail and food-service earn crap money for exhausting work. I worked low-wage retail for 2.5 years and wrote a book about it.

I confidently asked my bosses for a promotion — from $11/hour to $45,000 a year as assistant manager — but never even got the courtesy of an interview, despite a track record of consistently high sales and praise from my customers.

They hired a 25-year-old man from another company instead.

 Many women don’t lack confidence.

They lack income. They lack opportunity. They lack internal support. They lack the fuck-you savings fund that allows us to walk away quickly from a toxic boss or environment to find a place that will reward and value us.

Here’s a breakdown of what American women are earning, from Catalyst, a source I trust — the average American woman working full-time makes $37,791 — compared to a man’s $49, 398.

I don’t buy the argument that discrimination alone makes the difference, nor self-confidence. Skills, education, access to networks of people who are ready to hire, manage, promote? Yes.

I’ve met plenty of women — like the 75-year-old designer I interviewed this week — who don’t lack a scintilla of self-confidence.

It’s a difficult path for women to navigate, that between annoying asshole and demure doormat. Yet we all know who walks away with the best assignments, income, awards and promotions.

I judged some journalism awards last year, with two men 20 years my junior. One, driving a shiny new SUV, made sure to tell us he had two $8,000 assignments in hand.

Excuse me?

I’ve yet to win an $8,000 assignment. Not for lack of confidence, that’s for sure. But maybe because (?) I don’t yelp out my income to a stranger.

I reality-checked this guy with a few former female colleagues who rolled their eyes. Good to know.

My favorite book on this subject is not a new one, but a useful and practical one — Women Don’t Ask — because it addresses not some faux foot-shuffling but the very real nasty pushback women often get, often from other pissed-off women, when we do assert ourselves with very real confidence.

How dare you?

Do you struggle with feeling confident?

How do you address it?

 

Doormat or diva? The freelancer’s dilemma

Freelancer (video game)
Freelancer (video game) (Photo credit: Wikipedia)

I’ll quote from the email directly:

Your invoice got lost in accounting again.

And, no, I’m no longer working for this client. They did pay me the full amount they owed for all the work I’d done, and sent the check Fed Ex — which I insisted on — and they graciously actually did.

The great challenge of working freelance?

When do you stand up for yourself?

When do you accept crap without complaint ?

I started freelancing as a magazine and newspaper journalist when I was still a college undergraduate. I needed that income to pay my bills, for tuition and books and clothes and housing and food, with zero financial aid or any help from my parents. My writing was not some cute hobby or unpaid internship or spare change I planned to blow on shoes or partying. This was the cash I needed to support myself.

So I learned at a very early age to negotiate, to ask for what I thought was fair. I once overheard an editor begging a fellow freelancer, (a man, older than I), not to quit his weekly column, for which he was getting — in 1978 — $200/week. She was paying me $125. I was 19.

Lesson learned. You can’t get what you don’t ask for.

But you can’t ask for what you don’t know is possible.

Every woman working for income needs to read this great book, “Women Don’t Ask”, which teaches women to negotiate (better) and explains culturally why we often just don’t even try. Men usually do!

Here’s a long, smart and persuasive blog post about why women freelancers so often undervalue their skills and under-price them as a result.

Like many self-employed people, I work alone in a super-competitive field, one (journalism) that is shrinking and whose pay rates have been cut in recent years even as our living costs soar. That means being up to date on what’s happening out there with my colleagues.

Are they getting screwed, too? (Often, yes. When I posted the comment above on Facebook, I quickly got sympathetic replies from peers across the nation with similar stories.)

Standing up for yourself, all alone, is scary.

If freelancers, (some of whom just refuse to stand up for themselves), just keep on accepting the bullshit — “Oh the person in accounting who writes the checks is on vacation” –– you’re going to be a broke, angry, bitter doormat. The people feeding you this BS certainly got their paychecks! Their lights are on, their phone bills and rent paid.

But if you fight the bullshit and demand better treatment, even politely at first, people can dismiss you as a diva, never work with you again and tell everyone they know you’re a pain in the ass.

Here’s a link to one of my favorite blogs, Freelance Folder, with a list of how and when to say no to a client.

And another, on how to spot a PITA client before signing a contract with them.

This one, on how to avoid burnout, is something I need to read more often.

If you work for yourself, how do you negotiate this crucial balance between assertiveness and deference?

Why are women so scared to say “I’m awesome!”?

International Money Pile in Cash and Coins
International Money Pile in Cash and Coins (Photo credit: epSos.de)

Let’s say you’ve got the degrees and education and skills and smarts to land a job interview at Google.

Then you blow the interview because…you’re too modest to toot your own horn.

Seriously?

So reports The New York Times:

Meanwhile, there is the very Google-y approach of gathering data on precisely when the company loses women, then digging deeper to figure out what is happening and to try to fix it…

Google’s spreadsheets, for example, showed that some women who applied for jobs did not make it past the phone interview. The reason was that the women did not flaunt their achievements, so interviewers judged them unaccomplished.

Google now asks interviewers to report candidates’ answers in more detail. Google also found that women who turned down job offers had interviewed only with men. Now, a woman interviewing at Google will meet other women during the hiring process.

A result: More women are being hired.

Once hired, technical women were not being promoted at the same rate as men. At Google, employees nominate themselves for promotions, but the data revealed that women were less likely to do so. So senior women at Google now host workshops to encourage women to nominate themselves, and they are promoted proportionally to men, Mr. Bock said.

I find this fascinating, infuriating and sad.

But not surprising.

A book I recommend to every woman is “Women Don’t Ask”, which, even though it focused on an elite group, (MBA students), intelligently explores women’s ambivalence about asking for more at work, whether perks, money, power or responsibility.

From the authors’ website:

Women are much less likely than men to ask for what they want and to use negotiation as a tool to promote their own ambitions or desires. Sara interviewed nearly 100 people all over the country—both men and women—and found the same thing. Men use negotiation to get ahead and get what they want between two and nine times as often as women do.

(I’ve added the bold and italics.)

Why must women negotiate?

— We live longer than men and need more income in  retirement to support us. The less we earn in our work-lives, the less we’ll have in old age.

— Women often take some time out to bear and raise children, lowering their lifetime earnings and reducing the amount they’ll receive from Social Security.

— Women who fail to ask for more — get less. No one’s going to offer you anything if you leave it on the table by not even asking for it.

Modesty is a charming quality. I prize it. But not at the literal expense of earning less or facing a shortened career with limited prospects.

Why do women fail to ask for more?

Fear of being disliked. Fear of others’ disapproval for being pushy. Fear we can’t actually do the job.

All of which, on some level, are bullshit.

I’ve been negotiating for more money and responsibility since I was a teenager writing for national publications and paying my own way through university on my earnings. This wasn’t money I was blowing on clothes and shoes and cool shit I didn’t need, but groceries, rent and utilities.

Oh, and tuition and books.

One day I was in the newsroom of the paper I wrote a weekly column for, earning $125 a week. I overheard my editor trying to dissuade a male columnist from dropping his column: “But you’ll lose $200 a week!”

That additional $300 a month, $3,600 a year, was serious coin in 1978, and just as valuable today.

Negotiating isn’t fun or easy, which is no excuse to avoid it.

If you feel you’ve got more to lose, or less to fall back on, you’re probably likely to take whatever they offer. When an editor recently called me to offer a magazine assignment, she initially offered me $1,500. I know the market and my skills and asked for more. She gave it. She could have refused.

So our ability to negotiate also relies on our level of self-confidence, our skills, our networks — and our comfort level knowing our market value and feeling at ease asking for the pay that reflects, and respects, it.

It’s easier, always, to grab the first (lowest) offer and run.

I grew up in a family of freelancers. No one had a paycheck or pension. Negotiation was normal, tough discussions typical, and we all knew that those hiring us would probably try to offer the least possible.

You can also out-source some of this. I’ve used agents and lawyers many times to negotiate on my behalf. Yes, it costs money. But well worth it.

You can’t get what you don’t ask for.

Do you negotiate?

How’s it working out?

Negotiating — every freelancer’s challenge!

Freelancer (video game)
Freelancer (video game) (Photo credit: Wikipedia)very single new client means a new set of negotiations. Your ability to negotiate will make the difference between surviving and thriving, intellectually, physically, emotionally — and financially.

I began selling my photos when I was 17, and my writing when I was 19, so I’ve been at this for a while. I also grew up, as I’ve written here before, in a family of freelancers. No one had a paycheck or pension, just their talent,  hard work and ability to negotiate — or have an agent or lawyer do it for them.

So I grew up lucky in this respect, knowing firsthand that many things in life are negotiable.

Tips:

— Know what you want to achieve before you take/make the call, send the email, Fed-Ex a work sample or schedule a meeting. People are busy, juggling family and work, study and travel. The kind of people you probably most want to negotiate with, i.e. with a budget or network that might use your skills, are probably really busy. Decide exactly what you want to have happen as a result of your interaction with this person: a gig, a contract, a column, an ongoing relationship, a referral. That clarity will focus your thoughts and actions.

— What’s your fallback position? We all know we might not get exactly what we want or even 20 percent of what we want. So what are your Plans B-F? Have a few alternative outcomes in mind, and ones less demanding or risky to your contact, so you don’t have to end the conversation with a shrug or silence. I’ve asked for all kinds of things I never got. It’s all experience, information and practice.

— Know, and stick to, your absolute deal-breakers. We all have them. They’re called principles. Know when and why you will simply walk away from a deal. Unless you’re about to become homeless if you don’t take on this gig, you have choices. Never assume you have to take on anything because you are young or inexperienced or new to the city, whatever. If a contact really skeeves you out, drop it. There are other clients out there! Yes, really.

— Do your due diligence. Before you initiate contact with anyone with whom you hope to do business, you must try to find out who they are, how they think, where they were educated, (back to grade school, if possible), their cultural or religious background, their global perspective (or lack of same) and some of their private passions, whether soccer, Chopin or ska. Your goal is not only not to offend, but to connect, authentically and enthusiastically, with their interests, experiences and values. Most people want to work with smart and enjoyable people, not just perky opaque robots trying to suck up to them and sellsellsell. Between every form of social media, and some thoughtful sleuthing, you can easily come to the table with a deep(er) appreciation of your contact’s perspective.

— What do they want? Basic, but easily forgotten in our rush to get the gig, get paid, get paid more, become famous, get the referral, whatever. You must have some clear notion how they’re thinking about this meeting, (even only by phone or email), in order to think through your arguments and talking points. What’s their motivation for taking your call, reading your email or coming to a meeting with you now?

— Have you investigated the potential obstacles to getting what you want from them? Maybe your contact’s life is in turmoil professionally or personally, (i.e. be patient), or their business/industry is tanking (see: due diligence), or they don’t know enough about you to feel you’re worth their time or money or (worst case) they might have heard or seen something negative about you. Until and unless you anticipate (and overcome) these possible roadblocks, your negotiation is imperiled by poor preparation.

— Never arrive empty-handed. I don’t mean arrive at a business meeting carrying flowers, but bring some intellectual brio to the game. I had two meetings in the past two days, one by phone with someone who is an absolute leader in his field and one this morning with another like him. I was honored, and nervous! In both instances, to my surprise, I shared some information with them that was news to each. The point? Offer something of value to them — a book, a link, a blog they might not have heard of, re-con on a client or conference in your shared field of interest. Don’t just suck up their time and energy.

— Assistants and secretaries are your best friends. I’ve often been on a first-name basis with someone’s right hand long — i.e. months of calls and emails to them alone — before I ever got to deal with my target client/source directly. Be kind, patient and genuinely friendly with them. They’re making decisions about you with every contact, and can grease the wheels to a meeting, (and that negotiation you’re itching for) or kill it.

— Know what your competitors are doing. Every freelancer in the world is competing with dozens, hundreds, possibly thousands of others with excellent skills/education/contacts/experience. Don’t freak out about it. But be aware what others are getting (in payment, terms, conditions) by staying on top of your industry. So if you come in quoting rates much higher than your competitors’, be ready for push-back and know how to clearly explain the value you offer. (If you’re always desperately low-balling, that’s a failed negotiation in my book.)

— Why do they want you? This is key to a successful outcome. Unless or until you’ve established a clear, consistent and impressive track record that shows your value, you don’t have much. This puts you in a weak(er) negotiating position. So what’s your strategy? Will you work for less? (Maybe there are other significant benefits here beyond cash.) Can you get a referral or reference from this client? If you have a strong hand, use it! I’ve asked for more, and gotten it. You can’t get (any of) what you don’t ask for.

— What’s their budget? A standard question I get is: “How much will it cost me to have you….” Edit a manuscript or write website copy or help tailor a query letter. My standard answer is: “What’s your budget?” That often kills it right there, as they have no idea, or they hope it’s really cheap, and I’m not. You also to determine their goals, timeline, internal and external obstacles and resources. If they can’t pony up the money you want(ed), is there another benefit this gig or client can offer?

Here’s a great book, “Getting to Yes.”

Any tips you can share?