Why take a webinar with me? A FAQ to soothe your fears!

Feeling lost? I can help!
Feeling lost? I can help!

By Caitlin Kelly

I began offering writing, blogging and freelancing webinars in October 2013. They went really well, with students arriving — via Skype — from places as far-flung as New Zealand and Australia. One webinar included students in Los Angeles and London. So cool!

Feedback was super-positive.

I love teaching and helping other people reach their goals. I really enjoy knowing my skills have been helpful.

THIS WEEK:

FEB 1, 2PM EST, BETTER BLOGGING

FEB 2, 2PM EST, YOU, INC: THE BUSINESS OF FREELANCING

If you’re still wondering if they’re worth it…

Q: Why you? There are plenty of other teachers and classes out there.

With 30 years’ experience writing for the world’s toughest editors, I know what they want and need. I write frequently for The New York Times and am constantly conquering tough new markets, this year adding Cosmopolitan, Good Housekeeping and Ladies Home Journal to my client list.

A former reporter for three major daily newspapers, I’ll make sure you’ve got the fundamentals of traditional journalism tailored to how we all work now — fast-paced, highly competitive and ever-shifting.

My two books of national reporting are well-reviewed; the first called “groundbreaking and invaluable” and the second “clear-eyed” by The New York Times.

A generalist, I’ve written on almost any topic you can name. Whatever your specialty, I can help.

This blog has grown to more than 9,000 followers worldwide, adding new ones every day. I’ve also had six posts chosen for Freshly Pressed.; come learn 30+ tips for yours!.

Q: What happens in these webinars?

I offer an hour of curriculum: practical, specific, time-tested ways to get the job done well and efficiently, whether interviewing, reporting or essay-writing, plus tools and resources you’ll find useful later, from helpful listservs to great conferences.

Q: Is there time for my questions?

Of course! We’ve got 30 minutes for questions. I want every student to leave feeling they’ve received the help they seek.

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Q: Why are they priced so high? Some competitors are a lot cheaper!

Class size is small, a maximum of 10, more likely three or four people, offering the kind of individual attention hard to get from a larger class, panel or conference. Former students say they received tremendous value. Fast-paced and information-rich, these classes offer a lot for your money.

Q: I’m a total beginner. Are these too advanced for me?

No. Take and use what you need right now: the basic principles are the same, whether you’re just starting out or decades into a writing career.

BUSINESS OF FREELANCING

Q: Are you focused only on print or do you also address how to write for digital media?

My own work has appeared on popular sites like Quartz, reuters.com and the Harvard Business Review blog. The essentials remain constant, no matter what medium you’re writing for: accuracy, strong voice, solid sourcing, diverse sourcing and an understanding of your audience.

Q: I can’t make it at the times scheduled. Now what?

We can work individually, at a time of your choosing. It’s more expensive, but you’ll have my undivided attention.

THE FULL LIST OF WEBINARS IS HERE.

I ALSO OFFER INDIVIDUAL COACHING; PLEASE EMAIL ME AT LEARNTOWRITEBETTER@GMAIL.COM

How’s your blog doing?

By Caitlin Kelly

Many of you are also blogging — whether for fun, for visibility, to improve your writing, to make friends. Maybe to evangelize for issues you care deeply about, like feminism, faith, education reform, fitness or social justice.

Some of you run a business — music, cooking, coaching, photography — which a well-written blog can also help, by conveying your visibility, authority, credibility and personality to potential clients.

Some of you have also had your work chosen by Freshly Pressed, WordPress’ daily pick of nine posts from 400,000+ blogs on the WP platform. If you’re not reading them regularly, I urge you to visit now and again.

I started blogging here in July 2009, and, now with 1,500+ posts, have been Freshly Pressed six times; here’s one of mine they chose, from August 2012, about why it’s so important to say thank you.

I blog three times a week — frequency is one essential key to building and growing an attentive audience.

PERSONAL ESSAY

If you’re eager to gain more readers, boost engagement or have your blog catch the eye of an editor or agent I can help!

I hope you’ll sign up for my next webinar, Better Blogging, on Saturday Feb. 1 at 2pm EST. The webinar is via Skype, costs $125 for 90 minutes and will offer you more than 30 specific and practical tips to improve your blog.

I can also take time, before we begin, to look at your blog and read a few posts to get an idea of your tone, design and content and offer you useful, constructive feedback, if desired.

Here’s a former post with specific tips, a taste of what we talk about in the webinar.

Here’s a testimonial from Jonelle Hilleary, a blogger in D.C. who took this webinar last fall:

I have to say that since that time, after thinking carefully about what we learned and discussed, I have sustained a 644% increase in new readers over the last 3 months- at least many are seeing my work and coming back, according to the data. So for others who may be weighing commenting, this is a great opportunity to make a new acquaintance with some awesome knowledge.

Sign up here!

Questions and concerns? Please email me at learntowritebetter@gmail.com.